赵景波编著的《荒漠化与防治教程(普通高等教育规划教材)》既考虑了国际荒漠化分类标准,又考虑了我国荒漠化的特点,以荒漠化动力作为划分各章的主要依据,也将我国南方的石漠化和亚热带湿润区的红土退化分别列为一章,以促进我国荒漠化治理。本教材首次区分了荒漠化的**动力和第二动力,加深了对荒漠化发生根源的认识。将荒漠理论与防治合在同一章进行介绍,密切了两者的关系。过去教材与专著中对侵蚀荒漠化讲述很多,对堆积型荒漠化讲述很少,本书增加了堆积型和侵蚀-堆积型荒漠化的内容。
¥25.90定价:¥36.00 (7.2折)
正版 第四次工业革命:转型的力量 克劳斯施瓦布著 中国制造2025 德国工业4.0美国智能制造的核心力量 董明珠推荐 经
¥37.70定价:¥44.00 (8.57折)
Understanding The Belt and Road Initiative: Case study persp 深入了解“一带一路”建设的书目
本书收录了 一带一路 沿线19个国家21个案例,力图揭示制度和文化因素对 一带一路 建设的影响,总结可供借鉴的经验和知识。本书图文并茂,从建设项目层面全景式展示了 一带一路 建设的真实状态,是读者深入了解 一带一路 建设不可或缺的读本,也是有志于 走出去 的企业家学习海外建设经验的***之书。
¥192.60定价:¥228.00 (8.45折)
经济增长导论 Introduction to Economy Growth
作者简介: Charles I. Jones is associate professor of economics at the University of California at Berkeley and a leading scholar in the field of economic growth. He received his A.B. from Harvard University and his Ph.D. from the Massachusetts Institute of Technology.
¥79.20
How to Say It: Doing Business in Latin America: A Pocket Gui
¥61.80
FREEDOM, INC.(ISBN=9780307409386)
Free to succeed . . . Whether in troubled economic times or during years of prosperity,there is a proven way for companies to boost productivity, profits,and growth. Remarkably, it costs nothing––whether cost is measuredin terms of monetary resources or time– –and is simply based on thebelief that, if only people can be free to act in the bestinterests of their company, the results will be tremendous.Freedom, Inc. presents the evidence that this is not thePollyannaish wish of a few dreamers, but a reality built bybottom-line-focused leaders. . . . The culture of freedom works–and Freedom, Inc. reveals thesecrets of a successful business paradigm based on a trusting,nonhierarchical, liberated environment. The visionary leaders profiled here performed near-miracles indriving their companies to unheard-of levels of success, often fromunlikely or disheartening beginnings. Businesses as diverse asinsurance company USAA, winemaker Sea Smoke Cellars, Gore Associates, advertising a
¥119.00
Grundrisse: Foundations of the Critique of Political Economy
¥83.20
ALL THE MONEY IN THE WORLD(ISBN=9780307278760)
¥73.00
Wikinomics How Mass Collaboration Changes Everything维基经济学 97
¥63.90
The World Is Curved: Hidden Dangers to the Global Economy 世界
美联储前任主席格林斯潘推荐本书——《世界是弯的》对于希望能了解全球金融体系运作的人而言,本书是重要读本。作者是米克巧妙的引用它与全球金融界重量级任务的互动经验,写成这本既富有远见卓识又不乏幽默的书。如果以全球化为主题的先驱作品《世界是平的》向人们阐释了全球化的趋势,那么本书要告诉你——在全球化之下,隐藏着一场无人能躲的危机。就背景来看,金融市场想来充斥着不确定性和不完整讯息,即欠缺透明。当人们看不到前方,就无法理解世界何以会有隐藏的危险。 Confronting the ever-increasing challenges of globalism and the economic problems plaguing the U.S. from a downward spiraling value of the dollar to the subprime mortgage crisis, Smick argues again and again that the solution to the problem is deregulation and encouraging entrepreneurship. While he examines the U.S. in relation to other emerging and potentia
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egonomics: What Makes Ego Our Greatest Asset (or Most Expens
¥112.60
The Dumbest Moments in Business History(ISBN=9781591840671)
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GREAT SHAME, THE(ISBN=9780385720267) 英文原版
¥86.00
FALLEN GIANT(巨人倒下:Hank Greenberg 传奇与AIG的历史)
¥192.00
foundations of human resource development开发人力资源的基础
¥448.70
Freefall: America, Free Markets, and the Sinking of the Worl
The New York Times bestseller: "A lucid account" (New YorkTimes) of the recent financial crisis and the way forward by theNobel Prize-winning economist, with a new afterword.
¥95.00
自由落体、美国、自由市场以及全球经济的沉没JOSEPHE.STIGLITZ FREEFALL
作者简介 Winner of the 2001 Nobel Memorial Prize for Economics, Joseph E. Stiglitz is the author of Making Globalization Work; Globalization and Its Discontents; and, with Linda Bilmes, The Three Trillion Dollar War. He was chairman of President Clinton's Council of Economic Advisers and served as senior vice president and chief economist at the World Bank. He teaches at Columbia University and lives in New York City.
¥156.70
REAL TRADERS, REAL LIVES, REAL MONEY 现实贸易、现实生活、现金:学习普通澳大利亚人如
¥168.90
Electronic Structure(ISBN=9780521534406)
¥645.90
Monetary History of the United States, 1867-1960 美国货币史,1867-
¥369.20
Myob Software For Dummies 6E Australian Edition 978073140941
¥150.10
长尾理论The long Tail,Revised and Updated Edition
¥108.20
Affluent Society(ISBN=9780395925003)
¥58.50
Crisis Economics: A Crash Course in the Future of Finance(IS
In this myth-busting book Nouriel Roubini shows thateverything we think about economics is wrong. Financial crises arenot unpredictable 'black swans', but an inherent part ofcapitalism. Only by remaking our financial systems to acknowledgethis, can we get out of the mess we're in. Will there be anotherrecession, and if so what shape? When will the next bubble occur?And what can we do about it? Here Roubini gives the answers, andlists his commandments for the future.
¥70.20
The Dollar Meltdown: Surviving the Impending Currency Crisis
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Lexus And The Olive Tree (ISBN=9780385720151)
¥34.50
2011 Trendspotting For The Next Decade 下一个10年的趋势
¥190.50
Capital: A Critique of Political Economy (Penguin Classics)
¥83.20
Intermediate Microeconomics A Modern Approach, 8th ISE Editi
¥508.00
Money Mischief(ISBN=9780156619301)
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The Economic Naturalist's Field Guide: Common Sense Principl
¥71.50
Elite China: Luxury Consumer Behavior in China 中国精英:中国奢侈品消费者
Elite China: Luxury Consumer Behavior in China is a handbook for fashion and luxury brands to better understand the China luxury market and the Chinese consumers. It provides a deep and detailed analysis from the historical, cultural, social, economical, marketing and consumer behavioral points of view. Focusing on the melting-pot value system of the Chinese in the 21st century, Elite china illustrates consumption behavioral characteristics of this culturally rich but newly wealthy country toward luxury goods and luxury brands. After gaining an understanding of luxury consumer behavior and segmentation based on psychographic factors, the author invites readers to make a "market visit" to the key Chinese cities for luxury goods and explains the specificities and differences for each region, such as consumer lifestyles and their special preferences. the book concludes with effective marketing strategies for luxury professionals to improve their companies' performance in China, not only for established bran
¥211.20
The Complete Idiot's Guide to the Great Recession(ISBN=97815
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Web Analytics 2.0: The Art Of Online Accountability & Scienc
¥272.60
涡轮式资本主义:世界经济中的赢家与败家Turbo Capitalism:Winners and Losers in th
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私有化的中国:中国股票市场内部/PRIVATIZING CHINA
¥423.30
Bayesian Statistics and Marketing
¥643.10
Wealth and Poverty of Nations 新国富论(国富与国贫)
Amazon.com Review Professor David S. Landes takes a historic approach to the analysis of the distribution of wealth in this landmark study of world economics. Landes argues that the key to today's disparity between the rich and poor nations of the world stems directly from the industrial revolution, in which some countries made the leap to industrialization and became fabulously rich, while other countries failed to adapt and remained poor. Why some countries were able to industrialize and others weren't has been the subject of much heated debate over the decades; climate, natural resources, and geography have all been put forward as explanations--and are all brushed aside by Landes in favor of his own controversial theory: that the ability to effect an industrial revolution is dependent on certain cultural traits, without which industrialization is impossible to sustain. Landes contrasts the characteristics of successfully industrialized nations--work, thrift, honesty, patience, and tenacity--with those of n
¥100.70
Harvard Business Review on Emerging Markets 哈佛商业评论之新兴市场
¥183.00
The Ascent of Money A Financial History of the World
作者简介:Niall Ferguson is one of Britain's most renowned historians. He is Laurence A. Tisch Professor of History at Harvard University, a Senior Research Fellow of Jesus College, Oxford University, and a Senior Fellow of the Hoover Institution, Stanford University. The bestselling author of Paper and Iron, The House of Rothschild, The Pity of War, The Cash Nexus, Empire, Colossus and The War of the World, he also writes regularly for newspapers and magazines all over the world.
¥88.50
Capital: A Critique of Political Economy (Penguin Classics)
¥83.20
Conceptual Anomalies in Economics and Statistics
¥403.00
Intermediate Microeconomics (6 E) 中级微观经济学(第六版)
作者简介:Hal R. Varian is Dean of the School of Information Management and Systems at the University of California, Berkeley. He also holds joint appointments in Berkeley's economics department and Haas School of Business. Professor Varian earned his S.B. from MIT, and his Ph.D. from Berkeley. He has taught at the University of Michigan, MIT, Stanford University, University of Siena (Italy), University of Stockholm, and Nuffield College at Oxford University. His graduate textbook, Microeconomic Analysis, is one of the most widely read graduate textbooks in economics. He is the co-author of a best-selling book on business strategy, Information Rules. --This text refers to an out of print or unavailable edition of this title.
¥71.10
MONEY AND POWER (EXP)(ISBN=9780385535366)
"[A] definitve account of the most profitable and influentialinvestment bank of the modern era....recounts these eventscapably.....[and explains] Goldman's cultivation of a reputationfor brilliance unique even in the rarefied precincts of WallStreet.....gives readers the information they need to ponderwhether investment banking has moved in a constructivedirection."-- The New York Times Book Review
¥66.20
From Publishers Weekly StarredReview. Best-selling author Gladwell (The Tipping Point) has adazzling ability to find commonality in disparate fields of study.As he displays again in this entertaining and illuminating look athow we make snap judgments—about people's intentions, theauthenticity of a work of art, even military strategy—he can parsefor general readers the intricacies of fascinating but little-knownfields like professional food tasting (why does Coke tastedifferent from Pepsi?). Gladwell's conclusion, after studying howpeople make instant decisions in a wide range of fields frompsychology to police work, is that we can make better instantjudgments by training our mind and senses to focus on the mostrelevant facts—and that less input (as long as it's the rightinput) is better than more. Perhaps the most stunning example hegives of this counterintuitive truth is the most expensive war gameever conducted by the Pentagon, in which a wily marine officer,playing "a rogue military commander" i
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Email Marketing: An Hour A Day(9780470386736)
¥204.60
A Game as Old as Empire: The Secret World of Economic Hit Me
¥183.00
The Ascent Of Money 货币的崛起 9780141035482
作者简介:Niall Ferguson is one of Britain's most renowned historians. He is Laurence A. Tisch Professor of History at Harvard University, a Senior Research Fellow of Jesus College, Oxford University, and a Senior Fellow of the Hoover Institution, Stanford University. The bestselling author of Paper and Iron, The House of Rothschild, The Pity of War, The Cash Nexus, Empire, Colossus and The War of the World, he also writes regularly for newspapers and magazines all over the world.
¥60.00
How To Read A Financial Report: Wringing Vital Signs Out Of
¥131.10
The Prize The Epic Quest for Oil. Money & Power
Review "Spellbinding...irresistible...monumental...mustbe read to understand the first thing about the role of oil inmodern history."-- The New York Times "A masterly narrative... The Prize portrays the interweavingof national and corporate interests, the conflicts and stratagems,the miscalculations, the follies, and the ironies."-- JamesSchlesinger, former U.S. Secretary of Defense and U.S. Secretary ofEnergy "Splendid and epic history of oil.... The story is brilliantlytold...with its remarkable cast of characters." -- The WallStreet Journal "Impassioned and riveting...only in the great epics of Homer willreaders regularly run into a comparable string of larger-than-lifeswashbucklers and statesmen, heroes and villains."-- SanFrancisco Examiner
¥101.10
Free: The Economics of Abundance and Why Zero Pricing is Cha
¥105.60
Moneymakers: The Wicked Lives and Surprising Adventures of T
"What an ingenious idea for a book and what a rousing story! Atruly gifted writer, Ben Tarnoff has brought to life threeunforgettable characters while at the same time providing a windowonto the tumultuous financial situation that characterized earlyAmerican life." -Doris Kearns Goodwin, author of Team of Rivals
¥116.40
The Support Economy: Why Corporations Are Failing Individual
¥120.90
Twitter Marketing: An Hour A Day 23281767
¥204.60
Fault Lines, How Hidden Fractures Still Threaten the World E
作者简介:Raghuram G. Rajan is the Eric J. Gleacher Distinguished Service Professor of Finance at the University of Chicago Booth School of Business and former chief economist at the International Monetary Fund. He is the coauthor of "Saving Capitalism from the Capitalists: Unleashing the Power of Financial Markets to Create Wealth and Spread Opportunity" (Princeton).
¥151.10
Business Cycles And Equilibrium Updated Edition 978047049917
¥341.20
HOW TO GET OUT OF DEBT(ISBN=9780553283969) 英文原版
¥24.30
中级微观经济学 Intermediate Microeconomics
¥112.50
Event Planning: The Ultimate Guide To Successful Meetings,Co
¥238.10
Inbound Marketing: Get Found Using Google, Social Media, And
¥170.60