MONEY AND POWER (EXP)(ISBN=9780385535366)
"[A] definitve account of the most profitable and influentialinvestment bank of the modern era....recounts these eventscapably.....[and explains] Goldman's cultivation of a reputationfor brilliance unique even in the rarefied precincts of WallStreet.....gives readers the information they need to ponderwhether investment banking has moved in a constructivedirection."-- The New York Times Book Review
¥66.20
The Little Book That Builds Wealth: The Knockout Formula For
Review A detailed exploration of Warren Buffet′s "wide economic moat"concept – how to find companies with a true in–built competitiveadvantage." (Financial Times, Tues 26th February) "Pat Dorsey...discusses in an easy to read style why economicmoats are such great indicators of long term performance."(Pensions World, October 2008) Review A detailed exploration of Warren Buffet′s "wide economic moat"concept – how to find companies with a true in–built competitiveadvantage." (Financial Times, Tues 26th February) “With this suitably small–sized book under your arm – orneatly in your handbag – the World’s markets are yours.”InvestmentAdviser Monday 12 May 2008
¥118.70
Elite China: Luxury Consumer Behavior in China 中国精英:中国奢侈品消费者
Elite China: Luxury Consumer Behavior in China is a handbook for fashion and luxury brands to better understand the China luxury market and the Chinese consumers. It provides a deep and detailed analysis from the historical, cultural, social, economical, marketing and consumer behavioral points of view. Focusing on the melting-pot value system of the Chinese in the 21st century, Elite china illustrates consumption behavioral characteristics of this culturally rich but newly wealthy country toward luxury goods and luxury brands. After gaining an understanding of luxury consumer behavior and segmentation based on psychographic factors, the author invites readers to make a "market visit" to the key Chinese cities for luxury goods and explains the specificities and differences for each region, such as consumer lifestyles and their special preferences. the book concludes with effective marketing strategies for luxury professionals to improve their companies' performance in China, not only for established bran
¥211.20
Wikinomics(ISBN=9781591843672) 英文原版
¥55.90
Bust - Greece, The Euro And The Sovereign Debt Crisis(ISBN=9
¥190.30
What the Dog Saw狗眼看世界 （9780316084659）
¥49.50
¥42.30
Managerial Economics: Theory, Applications and Cases（Seventh
W. Bruce Allen is professor of business and public policy, regional science, and transportation at the Wharton School of the University of Pennsylvania. Professor Allen won the Anvil Award for Teaching Excellence in 1991, and the Miller-Sherred MBA Core Curriculum Teaching Award in 1994 and 1997. He has consulted with a variety of firms and government agencies in the area of transportation and energy economies. Neil A. Doherty is Ronald A. Rosenfeld Professor and professor of insurance and risk management at the Wharton School of the University of Pennsylvania. He won the Undergraduate Excellence in Teaching Award in 1997 and the Miller-Sherred MBA Core Curriculum Teaching Award in 1998. Professor Doherty has consulted with numerous major firms including Amerco, Dow Chemical, Sears Roebuck, British Petroleum, Merck, GTE, CIGNA, and UPS. Keith Weigelt is professor of strategy at the Wharton School of the University of Pennsylvania. His research interests lie in game theory, compensation, experimental economics
¥88.00
Soft Power: The Means To Success In World Politics 软实力
¥70.00
赵景波编著的《荒漠化与防治教程(普通高等教育规划教材)》既考虑了国际荒漠化分类标准，又考虑了我国荒漠化的特点，以荒漠化动力作为划分各章的主要依据，也将我国南方的石漠化和亚热带湿润区的红土退化分别列为一章，以促进我国荒漠化治理。本教材首次区分了荒漠化的**动力和第二动力，加深了对荒漠化发生根源的认识。将荒漠理论与防治合在同一章进行介绍，密切了两者的关系。过去教材与专著中对侵蚀荒漠化讲述很多，对堆积型荒漠化讲述很少，本书增加了堆积型和侵蚀－堆积型荒漠化的内容。
¥30.60定价：¥36.00 (8.5折)
A Year Without "Made in China": One Family's True Life Adven
Journalist Bongiorni, on a post-Christmas day mired deep in plastic toys and electronics equipment, makes up her mind to live for a year without buying any products made in China, a decision spurred less by notions of idealism or fair trade-though she does note troubling statistics on job loss and trade deficits-than simply "to see if it can be done." In this more personal vein, Bongiorni tells often funny, occasionally humiliating stories centering around her difficulty procuring sneakers, sunglasses, DVD players and toys for two young children and a skeptical husband. With little insight into global economics or China's manufacturing practices, readers may question the point of singling out China when cheap, sweatshop-produced products from other countries are fair game (though Bongiorni cheerfully admits the flaws in her project, she doesn't consider fixing them). Still, Bongiorni is a graceful, self-deprecating writer, and her comic adventures in self-imposed inconvenience cast an interesting sideways gla
¥105.60
2011 Trendspotting For The Next Decade 下一个10年的趋势
¥190.50
The Elephant and the Dragon: The Rise of India and China and
¥166.60
Ahead of the Curve(ISBN=9780143115434)
" Destined to become required reading for prospective B-schoolentrants. . . . As an insider's account of an influentialinstitution, [it] hits every mark." -San Francisco Chronicle "An insightful and entertaining, behind-the-scenes glimpse at apowerful institution." -BusinessWeek " What makes this a particularly absorbing and entertaining read isthe combination of journalistic detachment and the sense ofpersonal alienation that Delves Broughton, a Brit in an Americansystem, feels as he struggles to come to terms with what it meansto be a Harvard MBA." -Financial Times
¥61.20
Fault Lines, How Hidden Fractures Still Threaten the World E
作者简介：Raghuram G. Rajan is the Eric J. Gleacher Distinguished Service Professor of Finance at the University of Chicago Booth School of Business and former chief economist at the International Monetary Fund. He is the coauthor of "Saving Capitalism from the Capitalists: Unleashing the Power of Financial Markets to Create Wealth and Spread Opportunity" (Princeton).
¥151.10
Economy Of Cities, The(ISBN=9780394705842)
¥62.10
Green To Gold: How Smart Companies Use Environmental Strateg
Daniel C. Esty is the Hillhouse Professor at Yale Universityand Director of the Center for Business and the Environment at Yale(www.yale.edu/CBEY). Author or editor of nine books and dozens ofarticles, Dan is one of the world′s leading corporate environmentalstrategy experts with twenty years of experience working withcompanies of all sizes and across many industries worldwide. Heserved as a senior official at the U.S. Environmental ProtectionAgency in the early 1990s and is presently Chairman of EstyEnvironmental Partners (www.EstyEP.com). Andrew S. Winston advises some of the world′s leadingcompanies on how to profit from environmental thinking. He is alsoa highly respected and dynamic speaker, exploring the businessbenefits of going green with audiences around the world. Andrew′searlier career included corporate strategy at Boston ConsultingGroup and management positions in marketing and businessdevelopment at Time Warner and MTV. See www.andrewwinston.com formore information.
¥131.10
The Quality of Growth and Poverty Reduction in China
¥70.30
崛起的力量：中国和印度如何改变世界商业格局 CHINDIA: HOW CHINA AND INDIA ARE
¥154.90
The Economic Naturalist's Field Guide: Common Sense Principl
¥71.50
From Publishers Weekly StarredReview. Best-selling author Gladwell (The Tipping Point) has adazzling ability to find commonality in disparate fields of study.As he displays again in this entertaining and illuminating look athow we make snap judgments—about people's intentions, theauthenticity of a work of art, even military strategy—he can parsefor general readers the intricacies of fascinating but little-knownfields like professional food tasting (why does Coke tastedifferent from Pepsi?). Gladwell's conclusion, after studying howpeople make instant decisions in a wide range of fields frompsychology to police work, is that we can make better instantjudgments by training our mind and senses to focus on the mostrelevant facts—and that less input (as long as it's the rightinput) is better than more. Perhaps the most stunning example hegives of this counterintuitive truth is the most expensive war gameever conducted by the Pentagon, in which a wily marine officer,playing "a rogue military commander" i
¥39.70
The Popperian Legacy in Economics（ISBN=9780521070232） 英文原版
¥118.90
The Richest Man in Babylon(ISBN=9780452267251)
¥57.90
EXP Wikinomics(ISBN=9781591842316)
Starred Review. Wall Street Journal reporter Kelly expands onher 2008 three-part series, written just two and a half monthsafter the collapse of financial giant Bear Stearns, with anhour-by-hour account of the crisis that goes behind the stockprices and into the meeting rooms of top executives as the crisiscomes into horrifying focus. A kind of "dysfunctional family,driven by greed and a complex code of internal politics," Kellyexpertly breaks down Bear's vulnerability as a leader inmortgage-backed securities, with "one of the heaviest debt loads ofany firm on the Street." As word got out that the firm was introuble, a wave of panic selling sent the stock plummeting to $60on the second day of the crisis (after securing Federal Reservefunding) only to bottom out at two dollars a share infire-house-sale offer from J.P. Morgan. Enlivened by graphicde*ions of executive disarray and cameo profiles of scramblingfinanciers as they come to appreciate the magnitude of the disasterthey unleashed (COO Friedman, w
¥81.60
China Into the Future: Making Sense of the World's Most Dyna
An excellent overview of the economic, political and business trends remaking China in the 21st century as perceived by several of the recognized top experts in this field.--James Kynge, Author, China Shakes the World, Beijing China into the Future is a unique and valuable collection of insights from some of the most experienced and respected contemporary China analysts. Reading this book is like taking an intensive course in the economic, social and political future of China.--Michael Koenig, President of Bayer Greater China Group, Shanghai An exceptional book. No business executive should engage China until they have read this systematic unlocking of the China puzzle made so accessible by John Hoffmann, Michael Enright and their global network of China experts.--Vince Harris, OBE, Regional Managing Director - Asia International Power plc., London & Singapore China into the Future provides great insights into the complexities of contemporary Chinese social and political realities, and future development
¥211.20
长尾理论The long Tail,Revised and Updated Edition
¥108.20
¥64.50
¥102.60
The Prize The Epic Quest for Oil. Money & Power
Review "Spellbinding...irresistible...monumental...mustbe read to understand the first thing about the role of oil inmodern history."-- The New York Times "A masterly narrative... The Prize portrays the interweavingof national and corporate interests, the conflicts and stratagems,the miscalculations, the follies, and the ironies."-- JamesSchlesinger, former U.S. Secretary of Defense and U.S. Secretary ofEnergy "Splendid and epic history of oil.... The story is brilliantlytold...with its remarkable cast of characters." -- The WallStreet Journal "Impassioned and riveting...only in the great epics of Homer willreaders regularly run into a comparable string of larger-than-lifeswashbucklers and statesmen, heroes and villains."-- SanFrancisco Examiner
¥101.10
Confidence Game: How A Hedge Fund Manager Called Wall Street
¥115.30
foundations of human resource development开发人力资源的基础
¥448.70
¥235.80
Poor Economics: A Radical Rethinking of the Way to Fight Glo
¥141.10
¥110.90
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