MBA IN A BOOK(ISBN=9780307451583)
From Publishers Weekly This practicalguidebook to business concepts is appropriately straightforward inits approach. Kurtzman, a former New York Times reporter andeditor of the Harvard Business Review , explains that thevolume is "organized to reflect the way normal people do and thinkabout business." Kurtzman identifies "big ideas" as conceptsthat... reduce the fog of complexity into something simple, solid,tangible, and most of all workable." Not so much a nuts-and-boltsguide to business, this volume focuses on ideas and takes readersthrough the process of innovation, the fundamentals ofsustainability, finance and accounting, and the intricacies ofstrategy and management. Kurtzman explains that his book can beread either from cover to cover or thumbed through whenever answersto questions about a creative concept are needed. The bookaddresses such topics as human resources, leadership, marketing,communication and learning from slip-ups (both one's own and thoseof others). Lending extra credibility to t
¥81.50
Genetics For Dummies, 2Nd Edition(ISBN=9780470551745)
A practical guide that presents the fundamentals and the mostrecent discoveries in genetics, in easy-to-understand terms.
¥135.90
Talent on Demand: Managing Talent in an Age of Uncertainty 如
¥268.50
Lords of Finance 9780143116806
"A magisterial work...You can't help thinking about the economic crisis we're living through now." --"The New York Times Book Review" It is commonly believed that the Great Depression that began in 1929 resulted from a confluence of events beyond any one person's or government's control. In fact, as Liaquat Ahamed reveals, it was the decisions made by a small number of central bankers that were the primary cause of that economic meltdown, the effects of which set the stage for World War II and reverberated for decades. As yet another period of economic turmoil makes headlines today, "Lords of Finance" is a potent reminder of the enormous impact that the decisions of central bankers can have, their fallibility, and the terrible human consequences that can result when they are wrong.
¥97.50
¥119.70
Handbook Of Organizational Learning And Knowledge Management
¥444.00
¥201.50
THE REAL VALUE OF TRAINING: MEASURING AN(ISBN=9780071759977)
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This Book Will Change 这本书将改变世界
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PRODUCT MANAGER'S HANDBOOK 4E(ISBN=9780071772983)
¥440.00
REAL ESTATE 101 大学房地产法宝101：用房地产投资获得财富
作者简介： GARY W. ELDRED, PhD, has been involved in hundreds of real estate transactions as a buyer, seller, and consultant during the past two decades. He has also held faculty positions in real estate at some of America's top universities, including Stanford University, the University of Illinois, and the University of Virginia. He is the bestselling author of Investing in Real Estate, Fifth Edition, The Beginner's Guide to Real Estate Investing, and The 106 Common Mistakes Homebuyers Make (and How to Avoid Them), all from Wiley. For more information visit: www.trumpuniversity.com
¥168.90
REVENUE MANAGEMENT(ISBN=9780767900331)
¥69.00
Crucial Conversations: Tools for Talking When Stakes are Hig
¥118.50
SPEAK LIKE A CEO(ISBN=9780071451512)
¥158.40
Never Cold Call Again: Achieve Sales Greatness Without Cold
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¥24.60
YOUR BEST LIFE NOW（ISBN=9780892968343）
¥34.50
True North: Discover Your Authentic Leadership 9780787987510
¥204.60
MH 36-HOUR COURSE: FINANCE 4 NON FINANCI(ISBN=9780071749558)
¥124.40
BRIEFCASE SRS: MANAGER'S GDE MOTIVATING(ISBN=9780071772976)
¥115.30
The Wall Street Journal Guide to Information Graphics (Hardc
¥169.10
WSJ COMPLETE SMALL BUSINESS(ISBN=9780307408938) 英文原版
¥45.50
The Big Short Inside the Doomsday Machine 大空头
¥73.50
Advanced Selling Strategies: The Proven System of Sales Idea
¥94.30
产品推荐24策略MHPE: PERSUASIVE PROPOSALS N PRESENTATN
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How to Plan and Execute Strategy: 24 Steps to Implement Any
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HARVESTING INTANGIBLE ASSETS(ISBN=9780814416990) 英文原版
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商务礼仪入门 DICTIONARY OF MARKETING
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The Back of the Napkin 纸巾的背面 9781591843061
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¥48.40
¥270.20
Toyota Way To Continuous Improvement 丰田持续发展之路
¥149.40
Motivating People for Improved Performance (Results-driven M
¥109.50
红狐狸和它的独木舟Red Fox and His Canoe
作者简介： Nathaniel Benchley is the highly-respected author of many historical I Can Read Books including Sam the Minuteman and George the Drummer Boy, among many others.
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ESSENTIALS OF RISK MANAGEMENT(ISBN=9780071429665)
¥236.00
卡普兰 诺顿作品 平衡计分卡创始人**之作 平衡计分卡的**成果 摩托罗拉、希尔顿酒店、佳能的成功实践 彻底将平衡计分卡融入组织的血液
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成功行销方案 Successful Direct Marketing Methods
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WHAT WOULD DRUCKER DO NOW?: SOLUTIONS TO(ISBN=9780071762205)
¥176.10
Guns Germs and Steel 枪炮、病菌和钢铁：人类社会的各种命运
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How to Sell Anything to Anybody 无往不利的推销术
作者简介： Joe Girard is the author of several bestselling books. One of the world's most sought-after speakers, he appears before sales conventions of many major corporations, including General Electric, IBM, and Allstate Insurance.
¥82.60
This is a brilliant new book from the bestselling author of "The Tipping Point" and "Blink". Why are people successful? For centuries, humankind has grappled with this question, searching for the secret to accomplishing great things. In this stunning new book, Malcolm Gladwell takes us on an invigorating intellectual journey to show us what makes an extreme overachiever. He reveals that we pay far too much attention to what successful people are like, and too little attention to where successful people are from: their culture, their family, and their generation. Gladwell examines how the careers of Bill Gates and the performance of world-class football players are alike; what top fighter pilots and The Beatles have in common; why so many top lawyers are Jewish; why Asians are good at maths; and why it is correct to say that the mathematician who solved Fermat's Theorem is not a genius. Just as he did in "Blink", Gladwell overturns many of our conventional notions and creates an entirely new model for seeing t
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QUANTUM LEARNING(ISBN=9780440504276) 英文原版
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¥196.30
ESSAYS THAT WORKED/BUSINESS(ISBN=9780345450432) 英文原版
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¥44.80
Being the Boss: The 3 Imperatives for Becoming A Great Leade
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PROFITABLE GROWTH IS EVERYONE(ISBN=9781400051526)
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Leading Quietly(ISBN=9781578514878)
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LEARN YOUR WAY TO SUCCESS: HOW TO CUSTOM(ISBN=9780071782258)
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¥169.00
The Bed of Procrustes普罗克鲁斯忒斯的铁床-学及实用格言《黑天鹅》作者的新书
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¥96.80
GREATER THAN YOURSELF(ISBN=9780385522618) 英文原版
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Phonics Pathways Boosters! Fun Games & Teaching Aids To Jump
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Elephant and the Flea(ISBN=9781591391289)
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8 DIMENSIONS OF LEADERSHIP(ISBN=9781605099552)
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Excel 2010 For Dummies(R)(ISBN=9780470489536)
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100个伟大的销售技巧The 100 Greatest Sales Tips of All Time
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文化变革(哈佛商业评论系列) HBR: ON CULTURE N CHANGE HAR
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¥50.10
