¥235.20定价：¥240.00 (9.8折)
the new positioning（新定位）（英文原版）
¥107.80定价：¥110.00 (9.8折)
Annals of Economics and Finance：Volume1，Number2 November 200
¥70.40定价：¥80.00 (8.8折)
HBR ON CULTURE AND CHANGE（哈佛商业评论－变化）（英文原版）
¥175.40定价：¥179.00 (9.8折)
Annals of Economics and Finance：Volume1，Number1，May2000（影英版）
¥70.40定价：¥80.00 (8.8折)
Streetwise Financing the Small Business
¥182.30定价：¥186.00 (9.81折)
¥107.80定价：¥110.00 (9.8折)
HBR on Entrepreneurship（哈佛商业评论—创业精神）（英文原版）
¥175.40定价：¥179.00 (9.8折)
¥36.30定价：¥46.00 (7.9折)
¥207.80定价：¥212.00 (9.81折)
¥51.00定价：¥68.00 (7.5折)
¥18.00定价：¥24.00 (7.5折)
HBR ON CORPORATE GOVERNANCE（哈佛商业评论－公司管制）（英文原版）
¥175.40定价：¥179.00 (9.8折)
Sales management（MBA系列：销售管理--简装）(英文原本)
¥124.50定价：¥127.00 (9.81折)
HBR ON MOTIVATING PEOPLE（哈佛商业评论－激励员工）（英文原版）
¥175.40定价：¥179.00 (9.8折)
¥135.20定价：¥138.00 (9.8折)
Annals of Economics and Finance：Volume3，Number1，May 2002
¥70.40定价：¥80.00 (8.8折)
Annals of Economics and Finance：Volume2，Number2 November 200
¥70.40定价：¥80.00 (8.8折)
新世纪的中国China ENABLING A NEW ERA OF CHANGES
“…a useful insight into what local businessmen are thinking…” (Global Turnaround, July 2005) “…interesting and eminently readable..." (Development Policy Review, Vol.22, No.6, 2004) Tharman Shanmugaratnam, Senior Minister of State, Singapore The book provides careful and forward-looking perspectives on the challenges China faces in managing its entry into the WTO.
¥264.00定价：¥300.00 (8.8折)
HBR ON MEASURING CORPORATE PERFORMANCE（哈佛商业评论－公司表现）
¥175.40定价：¥179.00 (9.8折)
Managing effectively（有效管理）(原英文版)
¥215.60定价：¥220.00 (9.8折)
臼樘厣?
¥43.50定价：¥58.00 (7.5折)
Get better or get beaten（成功或者失败）（英文原版）
¥191.10定价：¥195.00 (9.8折)
¥26.20定价：¥35.00 (7.49折)
HBR ON CORPORATE RESPONSIBILITY（哈佛商业评论－企业责任）
¥166.60定价：¥170.00 (9.8折)
EMBA:entrepreneurial management（MBA系列：创业管理）（英文原版）
¥249.90定价：¥255.00 (9.8折)
¥166.60定价：¥170.00 (9.8折)
fearless interviewing：how to win the job by（无畏面试：如何通过沟通取胜）
¥107.80定价：¥110.00 (9.8折)
Strategy Safari: A Guided Tour Through The Wilds of Strategi
¥160.30定价：¥160.30
HBR ON MANAGING HIGH-TECH INDUSTRIES（哈佛商业评论－管理高科技行业）
¥175.40定价：¥179.00 (9.8折)
Changing minds yours（转变你的思想）（英文原版）
¥225.40定价：¥230.00 (9.8折)
人力资源管理的主要内容有哪些？什么是重构？——它是管理的关键技巧还是昙花一现的一时风尚？
¥18.80定价：¥25.00 (7.52折)
HBR on Customer Relationship Management（哈佛商业评论—客户关系管理）（英文原版）
¥175.40定价：¥179.00 (9.8折)
¥16.70定价：¥19.00 (8.79折)
¥127.50定价：¥170.00 (7.5折)
Big Fish Eat Small Fish is a simple tale, which brings system thinking to the layperson in a concrete way. This beautifully written tale is set in the scene of an underwater world where different species and sizes of fishes once lived harmoniously with each other. However, this paradise soon turned into a war zone when the population exploded and their staple food soon became scare. The once melodious paradise was soon filled with backbiting and skepticism among the fishes; big fishes blamed the small fishes for eating too much and the small fishes blamed the big fishes for consuming too much. To savage the situation, Wiz, a wise old fish encourage the fishes to grow their own food and teaches them how. The fishes tried but alas, they are not a united and determined bunch. Inevitably, food ran out and to satisfying their hunger, big fish start eating small fish and small fish start eating shrimps. From this exquisite story, one can identify the common problems that we face in life; shifting resp
¥51.00定价：¥58.00 (8.8折)
¥43.50定价：¥58.00 (7.5折)
“Winning at Retail offers the most effective strategies available for retailers. At McDonald’s, the ‘Quick-EST’ model is crucial, because being close and convenient to where our customers live, work, and shop helps us create maximum value. If you want to harness your company’s strengths to become a leader in your category–and stay in tune with what your customers want–this is the book for you.” ——Jim Rand, Senior Vice President of Business Development, McDonald’s Corporation “Winning at Retail provides a thoughtful approach to retail differentiation. Ander and Stern warn of the ‘treacherous middle’ into which retailers too easily drift. They inspire us to avoid this peril through case studies of retailers who have assumed leadership through courageous choice.” ——Robert L. Price, Senior Vice President and Chief Marketing Officer, Wawa “In a difficult retail environment, this book provides crucial guidance for staying on top of your competition–by
¥258.70定价：¥264.00 (9.8折)
¥107.80定价：¥110.00 (9.8折)
Talk your way to the top（谈话的艺术）
¥124.50定价：¥127.00 (9.81折)
Harvard business review on managing your career
¥166.60定价：¥170.00 (9.8折)
" This is an excellent review if cardiac topics with well-focused chapters on specific topics based on clinical trials. This is a welcomed addition to the literature and may speak to the utility of the Internet and on-line reviews." "4 stars"
¥730.10定价：¥745.00 (9.8折)
HBR on Breakthrough Leadership（哈佛商业评论—创新式领导学）（英文原版）
¥166.60定价：¥170.00 (9.8折)
¥107.80定价：¥110.00 (9.8折)
战略管理与其他管理有什么不同？ 战备怎样影响企业的内部环境和外部环境？ 战略管理只是企业中少数管理者和专家的事吗？ 翻开本书，一切答案尽在其中！ 本书是一本战略管理的标准教材，它包括战备管理前景、战略分析、战略管理方式、战备实施等四部分内容、书中收录的36个案例取材于摩托罗拉等世界知公司，涉及到战略管理的各个方面。本书题材新颖、分析深刻、论证透彻、图表简明直观，是大专院校高年级本科生、研究生的理想教材，也是企业决策者和管理者的好参谋。
¥51.00定价：¥68.00 (7.5折)
HBR on Brand Mangement（哈佛商业评论—品牌管理）
¥175.40定价：¥179.00 (9.8折)
¥146.90定价：¥186.00 (7.9折)
¥233.20定价：¥238.00 (9.8折)
Gineralized Inverses:Theory and Computations广义逆：理论与计算（英文版）
¥72.00定价：¥80.00 (9折)
Direct from Dell:Strategies That Revolu
¥166.60定价：¥170.00 (9.8折)
What it takes to be #1（如何成为第一）
¥124.50定价：¥127.00 (9.81折)
101smart question to ark on interview（面试中101个最聪明的问题）(英文原版）
¥107.80定价：¥110.00 (9.8折)
¥333.20定价：¥340.00 (9.8折)
探讨了固定收益归因分析、衍生品投资工具和另类投资策略的归因分析、杠杆和空头持仓、对冲基金的风险调整的绩效测评，以及一些标准的更新。是参与资产管理工作者的***参考书！ CFA协会金融前沿译丛 《全球房地产投资信托：人，过程，管理》 《华尔街证券分析与公司估值方法》 《*组合投资》 《证券化和结构性融资后信贷紧缩：整个生命周期的新做法》 《手把手教你使用Excel建模结构型金融现金流》 《并购套利：如何从事件驱动套利中获利》 《投资组合绩效测评实用方法》
¥46.60定价：¥59.00 (7.9折)
HBR ON CHANGE（哈佛商业评论－变革）(英文原版)
¥166.60定价：¥170.00 (9.8折)
¥94.00定价：¥119.00 (7.9折)
HBR ON BECOMING A HIGH PERFORMANCE Manager（哈佛商业评论－成为卓越的经理人）(
¥175.40定价：¥179.00 (9.8折)
在荷兰，凡是对参展感兴趣的千万家公司，许多会展机构及参展商都早已熟读了黛丝瑞·奥瓦内尔的这本书。本书经市场验证，是提升参展效果的独一无二的工具书，参展商必须知道的每一个细节都能在这本书中找到！
¥13.50定价：¥15.00 (9折)
HBR ON BREAKTHROUGH THINKING（哈佛商业评论－突破性思维）(英文原版)
¥175.40定价：¥179.00 (9.8折)
HBR ON KNOWLEDGE MANAGEMENT（哈佛商业评论－知识管理）
¥175.40定价：¥179.00 (9.8折)
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