¥182.30定价：¥186.00 (9.81折)
Writing winning business proposals（如何撰写制胜的商业计划书）
¥167.60定价：¥171.00 (9.81折)
¥157.80定价：¥161.00 (9.81折)
¥107.80定价：¥110.00 (9.8折)
Clinical Cases in Internal Medicine
“Superior to other case file books.” --Chang-Kun Choi, Medical Student, Midwestern University School of Medicine “Using clinical scenarios not only makes the reading fun and interesting, but it is far more engaging than sitting down with a bulleted text and reviewing detail after detail. This is a much better way to learn clinical information. I have not read a book like this before, and I certainly have enjoyed it.” –Eric Hossler, Medical Student, James H. Quillen College of Medicine “I LOVED this book! I would recommend this book to all third-year students… The book uses a clinical approach and does not lose sight of the pathophysiology behind the disease -- GREAT preparation for being on the wards! The subject matter is also deceptively detailed, with much more information than one normally finds in a text of case files. The reader can use this book as either a rigorous self-test or a read-through introduction to the subject. Once again - a GREAT text!”
¥249.90定价：¥255.00 (9.8折)
HBR ON LEADERSHIP（哈佛商业评论－领导学）（英文原版）
¥175.40定价：¥179.00 (9.8折)
Five years ago, Jim Collins asked the question, "Can a good company become a great company and if so, how?" In Good to Great Collins, the author of Built to Last, concludes that it is possible, but finds there are no silver bullets. Collins and his team of researchers began their quest by sorting through a list of 1,435 companies, looking for those that made substantial improvements in their performance over time. They finally settled on 11--including Fannie Mae, Gillette, Walgreens, and Wells Fargo--and discovered common traits that challenged many of the conventional notions of corporate success. Making the transition from good to great doesn't require a high-profile CEO, the latest technology, innovative change management, or even a fine-tuned business strategy. At the heart of those rare and truly great companies was a corporate culture that rigorously found and promoted disciplined people to think and act in a disciplined manner. Peppered with dozens of stories and examples from the great and not so grea
¥183.30定价：¥187.00 (9.81折)
¥24.00定价：¥30.00 (8折)
Delivering knock socks off service（令人无法忘怀的服务）
¥157.80定价：¥161.00 (9.81折)
“Kathleen Kelly Reardon is a skilled negotiator both in the sense of coming to a win-win situation with others, but also using her considerable intellect to negotiate the currents of life. The Skilled Negotiator is a book, therefore, written by a skilled negotiator. Highly recommended!” —Tony Buzan, author, The Mind Map Book Kathleen Reardon has been my negotiating mentor in three charities over twenty years; with her help we have raised over $150 million and we help over 125,000 children each month! Negotiating is an art and science: its skills can be learned . . . and Dr. Reardon is its best teacher.” —Peter Samuelson, founder, Starlight Children’s Foundation, First Star Public Policy Initiative
¥233.20定价：¥238.00 (9.8折)
“Superior to other case file books.” ——Chang-Kun Choi, Medical Student, Midwestern University School of Medicine “Using clinical scenarios not only makes the reading fun and interesting, but it is far more engaging than sitting down with a bulleted text and reviewing detail after detail. This is a much better way to learn clinical information. I have not read a book like this before, and I certainly have enjoyed it.” ——Eric Hossler, Medical Student, James H. Quillen College of Medicine “I LOVED this book! I would recommend this book to all third-year students The book uses a clinical approach and does not lose sight of the pathophysiology behind the disease -- GREAT preparation for being on the wards! The subject matter is also deceptively detailed, with much more information than one normally finds in a text of case files. The reader can use this book as either a rigorous self-test or a read-through introduction to the subject. Once again - a GREAT text!”
¥249.90定价：¥255.00 (9.8折)
Say it right the first time（第一时间正确回答问题）
¥150.90定价：¥154.00 (9.8折)
Streetwise Do-It-yourse lf Advertising
¥182.30定价：¥186.00 (9.81折)
HBR ON INTERVIEWS WITH CEOs（哈佛商业评论－与CEO面试）
¥175.40定价：¥179.00 (9.8折)
HBR ON EFFECTIVE COMMUNICATION（哈佛商业评论－有效沟通）(英文原版)
¥175.40定价：¥179.00 (9.8折)
¥182.30定价：¥186.00 (9.81折)
¥166.60定价：¥170.00 (9.8折)
Streetwise Sales Letters winth （附CD-ROM光盘一张）
¥225.40定价：¥230.00 (9.8折)
¥175.40定价：¥179.00 (9.8折)
Managerical leadership（MBA系列：领导艺术）
¥249.90定价：¥255.00 (9.8折)
A world-famous luxury brand, financial skullduggery, vicious family quarrels ending in a sensational murder: the Gucci story just couldn't be juicier, and former Women's Wear Daily correspondent Sara Gay Forden does full justice to its gossipy appeal. Guccio Gucci opened his first leather-goods store in Florence in 1921, but it was his son Aldo who expanded the company overseas and made products like the Gucci loafer and the Flora scarf international symbols of status and affluence. Aldo's sons, his brother Rodolfo, and Rodolfo's son Maurizio, all of whom also worked in the family business, didn't always appreciate Aldo's imperious ways, and corporate board meetings often ended with ashtrays and Gucci handbags flying. Things got so bad in the early 1980s that Aldo's renegade son Paolo made public financial documents that very nearly sent his father to jail for tax fraud. Even more lurid was the 1995 execution-style murder of Maurizio, followed by the conviction in 1998 of his ex-wife Patrizia for ordering
¥107.80定价：¥110.00 (9.8折)
Streetwise Retirement Planning
¥182.30定价：¥186.00 (9.81折)
Streetwise Complete Publicity Plans
Target Your Approach, Get Results ·Different types of media exposure—and which is best for your business ·How to tailor PR plans for trade vs. consumer media ·Dealing with print vs. electronic media ·What is—and isn’t—newsworthy Reaching the Right People ·Determine your audience ·Reach diverse communities ·Building relationships with the press ·Media directories Executing Your Plan ·Staying within budget ·Managing schedules and timelines ·Hiring outside help Quantify Your Results ·Track new clients or product sales ·Jumpstart a stalled publicity campaign ·Refine your media base ·Justify your effort Streetwise Complete Publicity Plans doesn’t just show you how to put a plan together, it enables you to maximize results!
¥182.30定价：¥186.00 (9.81折)
急速规程设计：快速准确的学习ID RAPID INSTRUCTIONAL DESIGN:
¥357.60定价：¥406.35 (8.81折)
¥81.00定价：¥108.00 (7.5折)
¥233.20定价：¥238.00 (9.8折)
¥34.00定价：¥40.00 (8.5折)
公司理财（精要版）（英文版·原书第7版）－高等学校经济管理英文版教材
¥64.50定价：¥86.00 (7.5折)
Streetwise Complete Business Plan w/soft
-Janet Holloway, Director, Kentucky Small Business Development Center "I like the book, and would not hesitate to recommend it." Book De*ion Write an Effective Business Plan in No Time Flat! Sixty percent of all new businesses go under in the first five years. Why? Many business owners fail to plan. Streetwise Complete Business Plan with Software helps you write a business plan that will address the issues financiers, stockholders, and customers really care about. Streetwise Complete Business Plan with Software gives you the insight your business needs to withstand the rigors of today’s marketplace. Whether you’re an entrepreneur starting a new business-or an owner trying to improve the performance of an existing company-this savvy kit makes writing a business plan effortless. Some of the essential business issues addressed include: -Budgeting and financials -Competitive analysis -Management -Marketing -Sales and marketing -Strategic planning
¥272.40定价：¥278.00 (9.8折)
书中所引用的资料包括学术研究型文献和经营实践文献。学术研究型文献有助于准确描述战略管理过程，而经营实践类文献提供了实战的案例，向读者展示了战略管理过程的概念与方法在不同的组织中是如何应用的。书中解释了如何识别与开发公司的资源、能力与核心竞争力创造价值的潜力，指出战略行动是对公司资源、能力与核心竞争力理解的结果，与公司建立竞争优势、取得竞争优势地位和获得超额利润的能力有着直接的联系。
¥105.60定价：¥120.00 (8.8折)
101smart question to ark on interview（面试中101个最聪明的问题）(英文原版）
¥107.80定价：¥110.00 (9.8折)
¥100.00定价：¥102.00 (9.81折)
¥94.00定价：¥119.00 (7.9折)
¥107.80定价：¥110.00 (9.8折)
本书共分十章，系统论述了会议召开的目的、会议参加者、讨论内容、会议记录、召开地点等会议准备事宜，以及会议召开过程中具体的使用工具、召开者及会议语言等细节，使读者不仅能全面地掌握整个会议技巧，而且能领会作者点到即止的语言魅力。
¥15.00定价：¥19.00 (7.9折)
HBR ON COMPENSATION（哈佛商业评论－福利）（英文原版）
¥175.40定价：¥179.00 (9.8折)
如何做到“名”、“利”双收？如何使“客户至上”的口号变为现实？阅读本书，会找到令您满意的答案。作者独辟蹊径，以人为本，对内提出树立“人人都是管理者”的概念，提高员工的工作积极性；对外以各种途径满足客户需要，保证企业、客户、员工三者关系的平衡、和谐，领会本书之理论，并加以融会贯通，定会获益匪浅。
¥55.50定价：¥74.00 (7.5折)
¥61.60定价：¥78.00 (7.9折)
Harvard Business Review on Decision Making
¥175.40定价：¥179.00 (9.8折)
在荷兰，凡是对参展感兴趣的千万家公司，许多会展机构及参展商都早已熟读了黛丝瑞·奥瓦内尔的这本书。本书经市场验证，是提升参展效果的独一无二的工具书，参展商必须知道的每一个细节都能在这本书中找到！
¥13.50定价：¥15.00 (9折)
¥175.40定价：¥179.00 (9.8折)
HBR on Crisis Management（哈佛商业评论—危机管理）
¥175.40定价：¥179.00 (9.8折)
More than a Motorcycle: The Leadership Journey at Harley-Dav
While the business press was celebrating Harley-Davidson's remarkable financial turnaround in the late 1980s, the company's leader, Rich Teerlink, was deeply concerned. He knew that the storied motorcycle maker-flush from having beaten back an assault by skilled and determined Japanese competitors-now faced a new and even more formidable challenge: maintaining and improving upon its success in the absence of an external crisis. Partnering with longtime organizational consultant Lee Ozley, Teerlink did something extraordinary: he moved beyond the top-down strategies that had just saved the company from extinction and began building a different Harley. The new Harley would be driven not by its top executives, but by its employees at every level. What happened over the next twelve years is the stuff of turnaround legend.
¥215.60定价：¥220.00 (9.8折)
How to shine at work（如何在工作中脱颖而出）（英文原版）
¥124.50定价：¥127.00 (9.81折)
Big Fish Eat Small Fish is a simple tale, which brings system thinking to the layperson in a concrete way. This beautifully written tale is set in the scene of an underwater world where different species and sizes of fishes once lived harmoniously with each other. However, this paradise soon turned into a war zone when the population exploded and their staple food soon became scare. The once melodious paradise was soon filled with backbiting and skepticism among the fishes; big fishes blamed the small fishes for eating too much and the small fishes blamed the big fishes for consuming too much. To savage the situation, Wiz, a wise old fish encourage the fishes to grow their own food and teaches them how. The fishes tried but alas, they are not a united and determined bunch. Inevitably, food ran out and to satisfying their hunger, big fish start eating small fish and small fish start eating shrimps. From this exquisite story, one can identify the common problems that we face in life; shifting resp
¥51.00定价：¥58.00 (8.8折)
Streetwise Maximize Web Site Traffic
¥182.30定价：¥186.00 (9.81折)
78 import questions every leader shou（78个领导者应该提出和回答的问题）（英文原版
¥149.90定价：¥153.00 (9.8折)
¥207.80定价：¥212.00 (9.81折)
¥46.50定价：¥62.00 (7.5折)
HBR ON MANAGING UNCERTAINTY（哈佛商业评论－管理变数）
¥175.40定价：¥179.00 (9.8折)
¥107.80定价：¥110.00 (9.8折)
Streetwise Human Resources Management
¥182.30定价：¥186.00 (9.81折)
¥157.80定价：¥161.00 (9.81折)
¥48.70定价：¥65.00 (7.5折)
HBR on Breakthrough Leadership（哈佛商业评论—创新式领导学）（英文原版）
¥166.60定价：¥170.00 (9.8折)
Strategy Safari: A Guided Tour Through The Wilds of Strategi
¥160.30定价：¥160.30
Streetwise Achieving Wealth Through Franchising
.
¥182.30定价：¥186.00 (9.81折)
¥266.10定价：¥315.00 (8.45折)
Cornea: Color Atlas & Synopsis of Clinical Ophthalmology （Wi
¥541.90定价：¥553.00 (9.8折)
管理学（清华管理学系列英文版教材）（新版链接http://product.dangdang.com/product.as
¥47.20定价：¥63.00 (7.5折)
京公网安备11010502037644号|经营许可证编号：合字B2-20160011|互联网药品信息服务资格证
购物车