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The Big Short Inside the Doomsday Machine 大空头
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101 Things I Learned (TM) in Fashion School
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Random Walk Down Wall Street 8e 漫步华尔街（第八版）
作者简介 Burton G. Malkiel is the Chemical Bank Chairman's Professor of Economics at Princeton University.
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Corporate Finance - Theory And Practice 3E 9781119975588
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Getting Naked: A Business Fable About Shedding The Three Fea
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Consumer Behavior For Dummies(ISBN=9780470449837)
Get into the minds of consumers and increase your revenue Wantto better understand why consumers think and act the way they do?This practical guide gives you the tools to identify the influencesthat affect their purchasing behavior. It also shows you how toapply that knowledge as you develop a marketing strategy thatspeaks directly to their needs. You'll see how to capture theirattention, motivate them to purchase your products and services,earn their loyalty, and much more. Why do they buy? -- understandthe decision-making process consumers go through when considering apurchase Apply behavior to marketing -- learn the 4Ps of marketingand how consumer behavior plays a role in each Gain a deeperunderstanding of the individual consumer -- gauge a consumer'smotivation, emotions, perception, and attitude and use them topredict and change buying intentions Explore external influences oncustomers -- from cultures to family life cycles to householdstructures and social groups, see how purchasing patterns area
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SECRETS OF POWER PROBLEM SOLVING(ISBN=9781601631527)
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Genetics For Dummies, 2Nd Edition(ISBN=9780470551745)
A practical guide that presents the fundamentals and the mostrecent discoveries in genetics, in easy-to-understand terms.
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ONE MINUTE ENTREPRENEUR (INTL)(ISBN=9780307590299)
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The Three Signs Of A Miserable Job: A Fable For Managers (An
Bestselling author and business guru Patrick Lencioni's most燽roadly-appealing fable yet prescribes methods for improving anyone's job satisfaction and performance.
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丰田文化TOYOTA CULTURE: THE HEART AND SOUL OF TH
作者简介：Jeffrey K. Liker, the author of the bestselling The Toyota Way, is Professor of Industrial and Operations Engineering at the University of Michigan and co-owner of consulting firm Optiprise.
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MHPE: Making Teams Work 使团队发挥作用
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STRATEGY PARADOX, THE(ISBN=9780385516228)
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The Winner Within(ISBN=9780425141755)
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THE OPTIMIZATION EDGE: REINVENTING DECIS(ISBN=9780071746571)
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行动情绪智力：领导者与管理者训练和指导活动/Emotional Intelligence In Action
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Financial Accounting For Dummies(ISBN=9780470930656)
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Never Wrestle with a Pig and Ninety Other Ideas to Build You
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Trump The Art of the Deal 地产大亨特朗普:交易的艺术
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The Leadership Challenge, Fourth Edition(ISBN=9780787984915)
Amazon.com Review Guest Reviewer: Marshall Goldsmith Marshall Goldsmith has been recognized by almost every majorbusiness publication as one of America's leading executiveeducators and coaches. He is the author or co-editor of 22 books,including What Got You Here Won't Get You There--a New York Timesbestseller and Wall Street Journal #1 business book.
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KFC in China: Secret Recipe for Success 肯德基在中国成功的秘诀
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EARN WHAT YOU DESERVE(ISBN=9780553572223) 英文原版
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Predictably Irrational ISBN 9780061353246
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完美商业信函关键词 Perfect Phrases Business Letters
作者简介：Ken O'Quinn is principal of Writing with Clarity.A professional writing coach,he conducts workshops for global public realtions firms and corporations.
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（房地产制胜策略：百万富翁给小投资者的忠告）TRUMP STRATEGIES FOR REAL ESTATE
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The New Conceptual Selling (Revised)
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Outliers: The Story of Success 异类：不一样的成功启示录
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TOYOTA WAY 丰田之道：丰田汽车案例----精益制造的14项管理原则
作者简介： Jeffrey K. Liker, Ph.D., is Professor of Industrial and Operations Engineering at the University of Michigan, and cofounder and Director of the Japan Technology Management Program and the Lean Manufacturing and Lean Product Development Certificate Programs at the university. Winner of four Shingo Prizes for Excellence, Dr. Liker's writings on Toyota have appeared in The Harvard Business Review, Sloan Management Review, and other leading public.
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This is a brilliant new book from the bestselling author of "The Tipping Point" and "Blink". Why are people successful? For centuries, humankind has grappled with this question, searching for the secret to accomplishing great things. In this stunning new book, Malcolm Gladwell takes us on an invigorating intellectual journey to show us what makes an extreme overachiever. He reveals that we pay far too much attention to what successful people are like, and too little attention to where successful people are from: their culture, their family, and their generation. Gladwell examines how the careers of Bill Gates and the performance of world-class football players are alike; what top fighter pilots and The Beatles have in common; why so many top lawyers are Jewish; why Asians are good at maths; and why it is correct to say that the mathematician who solved Fermat's Theorem is not a genius. Just as he did in "Blink", Gladwell overturns many of our conventional notions and creates an entirely new model for seeing t
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QUANTUM LEARNING(ISBN=9780440504276) 英文原版
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新兴房地产市场：如何发现并从中赢利Emerging Real Estate Markets : How to Find
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Making It All Work(ISBN=9780143116622) 英文原版
The companion to the blockbuster bestseller, "Getting ThingsDone." Since its publication in 2001, "Getting Things Done" hasbecome, as "Time" magazine put it, "the defining self-help businessbook" of the decade. Having inspired millions of readers around theworld, it clearly spoke to an urgent need in an increasinglytime-pressured society. Now, in the highly anticipated sequel"Making It All Work," Allen unlocks the full power of his methodsacross the entire span of life and work. "While Getting ThingsDone" functioned as an essential tool kit, "Making It All Work" isan invaluable road map, providing both bearings to help youdetermine where you are in life and directions on how to get towhere you want to go.
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Think Big, Act Small 当当网5星级英文学习产品
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MyLifeasaQuant:ReflectionsonPhysicsandFinance《我的金融工程师生涯》：物理学
作者介绍：Emanuel Derman Emanuel Derman is a principal and Head of Risk at Prisma Capital Partners and a professor and Director of the Program in Financial Engineering at Columbia University. He was formerly a managing director at Goldman, Sachs & Co., which he joined in 1985 after an initial career in academic life and at AT&T Bell Laboratories. He is the co-creator of the widely used Black-Derman-Toy interest rate model and the Derman_Kani local volatility model. Among his many awards and honors, he was named the SunGard/IAFE Financial Engineer of the Year in 2000 and was appointed to the Risk Hall of Fame in 2002. He has a PhD in theoretical physics from Columbia University and is the author of numerous articles in elementary particle physics, computer science, and finance.
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How to Find the Work You Love(ISBN=9780142196298) 英文原版
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It’s Not the Big That Eat the Small...It’s the Fast That Eat
作者简介： Jason Jennings became the world's youngest owner of a radio station when, at age twenty-one, he purchased KEOS In Flagstaff, Arizona. With speed and success that became legendary in the industry, he used his Innovative approach to business to propel his radio station group to the top of the Industry. Today, his company, Jennings Partners, is an International consultation practice that serves retail, manufacturing, distribution, and communications clients. He and his partner live in Tiburon, California.
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The 5 Levels of Leadership (International) 9781455504046
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The Wal-Mart Effect: How the World's Most Powerful Company R
From Publishers Weekly Fishman shops at Wal-Mart and has obvious affection for itsprice-cutting, hard-nosed ethos. He also understands that the storyof Wal-Mart is really the story of the transformation of theAmerican economy over the past 20 years. He's careful to presentthe consumer benefits of Wal-Mart's staggering growth and to placeWal-Mart in the larger context of globalization and the rise ofmega-corporations. But he also presents the case against Wal-Martin arresting detail, and his carefully balanced approach only makesthe downside of Wal-Mart's market dominance more vivid. Throughinterviews with former Wal-Mart insiders and current suppliers,Fishman puts readers inside the company's penny-pinching mindsetand shows how Wal-Mart's mania to reduce prices has drivensuppliers into bankruptcy and sent factory jobs overseas. Hesurveys the research on Wal-Mart's effects on local retailers,details the environmental impact of its farm-raised salmon andexposes the abuse of workers in a supplier's Bangladesh f
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Today Matters（ISBN=9781931722520）
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ROBERT E. LEE ON LEADERSHIP(ISBN=9780761525547)
"A masterpiece—the best work of its kind I have ever read.Crocker's Lee is a Lee for all leaders to study; and to work, quitedeliberately, to emulate." — Major General Josiah Bunting III, superintendent of theVirginia Military Institute "A splendid and inspiring book, Robert E. Lee on Leadershipoffers enormously valuable lessons for all of us today, and shouldbe required reading in the White House, the State Department, andthe Pentagon, at least." — Caspar Weinberger, former Secretary of Defense, chairman ofForbes magazine "As Harry Crocker reminds us, the principles that guided Roberte. Lee were grounded in the finest traditions of American values.Robert E. Lee on Leadership is a timely and valuable reflection oncharacter, and on the personal and spiritual convictions that makefor great leaders." — S. Patrick Presley, director of Federal Government Affairs,British Petroleum "A moving and illuminating look at Lee the man, so thatthoughtful people can learn fr
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The Four Obsessions Of An Extraordinary Executive: A Leaders
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Beyond The Familiar - Long-Term Growth Through Customer Focu
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Winning (杰克·韦尔奇：赢) 9780061240171
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60 Seconds and You're Hired!(ISBN=9780143112907)
"Robin Ryan is one of the nation's foremost authorities on whatit takes to get a job in today's market." -The Tampa Tribune "This book is an absolute must if you are looking for a job." -Today's Business Journal
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101 Things I Learned (TM) in Business School 9780446550284
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Designing Matrix Organizations That Actually Work: How Ibm,
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