¥175.40定价：¥179.00 (9.8折)
Jawetz, Melnick, & Adelberg’s Medical Microbiology
¥419.40定价：¥428.00 (9.8折)
¥61.60定价：¥78.00 (7.9折)
书中所引用的资料包括学术研究型文献和经营实践文献。学术研究型文献有助于准确描述战略管理过程，而经营实践类文献提供了实战的案例，向读者展示了战略管理过程的概念与方法在不同的组织中是如何应用的。书中解释了如何识别与开发公司的资源、能力与核心竞争力创造价值的潜力，指出战略行动是对公司资源、能力与核心竞争力理解的结果，与公司建立竞争优势、取得竞争优势地位和获得超额利润的能力有着直接的联系。
¥105.60定价：¥120.00 (8.8折)
HBR ON CULTURE AND CHANGE（哈佛商业评论－变化）（英文原版）
¥175.40定价：¥179.00 (9.8折)
Talk your way to the top（谈话的艺术）
¥124.50定价：¥127.00 (9.81折)
¥18.00定价：¥24.00 (7.5折)
Streetwise Small Business Start-UP
Entrepreneurs need to focus on every aspect of a small business, and Bob Adams provides instant access to streetwise advice on every small business topic. From getting big results from low-budget advertising to positioning your product or service, from getting financing to staying out legal trouble - Streetwise Small Business Start-Up has got you covered. It includes publicity, advertising, and marketing campaigns, budgets and cash flow projections, and more!
¥182.30定价：¥186.00 (9.81折)
HBR ON MOTIVATING PEOPLE（哈佛商业评论－激励员工）（英文原版）
¥175.40定价：¥179.00 (9.8折)
HBR on Entrepreneurship（哈佛商业评论—创业精神）（英文原版）
¥175.40定价：¥179.00 (9.8折)
¥117.70定价：¥149.00 (7.9折)
Get better or get beaten（成功或者失败）（英文原版）
¥191.10定价：¥195.00 (9.8折)
Streetwise Complete Business Plan w/soft
-Janet Holloway, Director, Kentucky Small Business Development Center "I like the book, and would not hesitate to recommend it." Book De*ion Write an Effective Business Plan in No Time Flat! Sixty percent of all new businesses go under in the first five years. Why? Many business owners fail to plan. Streetwise Complete Business Plan with Software helps you write a business plan that will address the issues financiers, stockholders, and customers really care about. Streetwise Complete Business Plan with Software gives you the insight your business needs to withstand the rigors of today’s marketplace. Whether you’re an entrepreneur starting a new business-or an owner trying to improve the performance of an existing company-this savvy kit makes writing a business plan effortless. Some of the essential business issues addressed include: -Budgeting and financials -Competitive analysis -Management -Marketing -Sales and marketing -Strategic planning
¥272.40定价：¥278.00 (9.8折)
¥81.00定价：¥108.00 (7.5折)
¥51.00定价：¥68.00 (7.5折)
Mergers and acquistions（MBA系列：兼并与收购）（英文原版）
¥249.90定价：¥255.00 (9.8折)
Streetwise Maximize Web Site Traffic
¥182.30定价：¥186.00 (9.81折)
¥33.70定价：¥45.00 (7.49折)
Jeffrey K.Liker,Ph.D., is Professor of Industrial and Operations Engineering at the University of Michigan ,and confounder and Director of the Japan Technology Managemnet Program and the Lean Manufacturing and Product Development Cerfificate Program at the university.Winner of four shhingo Prizes for Excellence,Dr.Lider's W4ritings on Toyota have appeared in The Harvard Business Review ,Sloan Manangement Review,and other leading publications .Dr.Liker is a principal of Optiprise,a Lean enterprise /supply chain manangement consulting firm,and was the editor of Becoming Lean:Experiences of U.S. Manufacturers ,which won the 1998 shigeo shingo prize for excellence in manufacturing research.
¥207.80定价：¥212.00 (9.81折)
Sales management（MBA系列：销售管理）（英文原版）
¥249.90定价：¥255.00 (9.8折)
EMBA:entrepreneurial management（MBA系列：创业管理）（英文原版）
¥249.90定价：¥255.00 (9.8折)
Streetwise Motivating&Rewarding Employees
¥182.30定价：¥186.00 (9.81折)
事后警醒：组织如何运用经历实现目标WAKE ME UP WHEN THE DATA IS OVER
¥238.30定价：¥270.75 (8.81折)
¥107.80定价：¥110.00 (9.8折)
¥22.00定价：¥25.00 (8.8折)
Jack welch on leadership（杰克韦尔奇的领导04年3月）（英文原版）
¥93.10定价：¥95.00 (9.8折)
¥166.60定价：¥170.00 (9.8折)
急速规程设计：快速准确的学习ID RAPID INSTRUCTIONAL DESIGN:
¥357.60定价：¥406.35 (8.81折)
本书收录了被誉为"现代管理宗师"德鲁克教授近20年撰写的具有经典意义和代表性的,写于不同时代的58篇论文,所选文章涉及现代企业组织与管理,有效决策与效益评估,未来企业组织的治理结构,绩效测评,创新管理及知识工作者的管理,企业家精神等方面.
¥52.80定价：¥60.00 (8.8折)
HBR on Breakthrough Leadership（哈佛商业评论—创新式领导学）（英文原版）
¥166.60定价：¥170.00 (9.8折)
Finance and accounting for nonfinancial managers（MBA系列：财务管理）
¥249.90定价：¥255.00 (9.8折)
¥42.00定价：¥56.00 (7.5折)
¥94.00定价：¥119.00 (7.9折)
本书是一部具有划时代意义的战略管理名著，它在分析公司所处的市场环境，自身资源及竞争力的基础上，用全新的技术工具对一个公司如何制定，完善和实施战略等问题进行了深入浅出的阐述。
¥86.40定价：¥108.00 (8折)
¥182.30定价：¥186.00 (9.81折)
HBR ON ORGANIZATIONAL LEARNING（哈佛商业评论－学习型组织）（英文原版）
¥175.40定价：¥179.00 (9.8折)
本书从实用角度出发，以日渐普及的JIT与TQM为核心，由浅入深地分别介绍了JIT生产的核心知识，开发设计与生产的质量控制，生产过程中的拖动式生产计划与控制及实施JIT与TQM管理中的几个关键因素。通读本书，必会对本领域的知识有个全面而客观的认识。
¥64.50定价：¥86.00 (7.5折)
博弈入门=An Introduction to Game Theory——新世纪高校经济学英文版教材
“这是一本充满灵巧和具有独创性应用与例题的教材，从而受到了教授与学生的共同欢迎。认真使用此教材的学生很有可能找到一种对他们眼前这个真实世界发生事情的全新思考方式。” —— 泰德·伯格斯特姆，加利福尼亚大学圣巴巴拉分校经济学教授
¥36.70定价：¥49.00 (7.49折)
¥15.70定价：¥16.00 (9.82折)
HBR on Crisis Management（哈佛商业评论—危机管理）
¥175.40定价：¥179.00 (9.8折)
the new positioning（新定位）（英文原版）
¥107.80定价：¥110.00 (9.8折)
¥107.80定价：¥110.00 (9.8折)
HBR ON MANAGING DIVERSITY（哈佛商业评论－管理多样化）（英文原版）
¥175.40定价：¥179.00 (9.8折)
Color Atlas/synop of Clinical ophthalmology
Thomas Jefferson Univ., Philadelphia, PA. Atlas provides more than 300 color images and more than 100 halftone images on vitreoretinal disease. Provides a framework regarding clinical signs, differential diagnosis, diagnostic evaluation, prognosis, and management of diseases. Softcover. DNLM: Retinal Diseases--Atlases.
¥541.90定价：¥553.00 (9.8折)
¥46.50定价：¥62.00 (7.5折)
The rumsfiled way（拉姆斯菲尔德之路）(英文原版)
¥107.80定价：¥110.00 (9.8折)
HBR ON CHANGE（哈佛商业评论－变革）(英文原版)
¥166.60定价：¥170.00 (9.8折)
Managerical leadership（MBA系列：领导艺术）
¥249.90定价：¥255.00 (9.8折)
¥100.00定价：¥102.00 (9.81折)
Gineralized Inverses:Theory and Computations广义逆：理论与计算（英文版）
¥72.00定价：¥80.00 (9折)
Say it right the first time（第一时间正确回答问题）
¥150.90定价：¥154.00 (9.8折)
股票中如何资金操作：HOW TO MAKE MONEY IN STOCKS 3E,SC
¥55.40定价：¥63.00 (8.8折)
¥274.40定价：¥280.00 (9.8折)
¥64.20定价：¥73.00 (8.8折)
The financial decisions we make in our lives are sometimes not the easiest to discuss but have ling-lasting effectx.[Opdyke's advice'has opened the door in my relationship to conversations that were a long time coming. ——Josh,regular eader of Opdyke's "love&Money"column,Florida
¥248.90定价：¥254.00 (9.8折)
商务市场与非市场环境（第4版）（英文影印版）——培文书系经济管理系列
¥75.60定价：¥89.00 (8.5折)
¥48.70定价：¥65.00 (7.5折)
¥233.20定价：¥238.00 (9.8折)
Annals of Economics and Finance：Volume2，Number1，May 2001（影英版
¥70.40定价：¥80.00 (8.8折)
How to Value Your Business and Increase And Increase Its Pot
Value is one of the most misunderstood concepts in business today. For business owners in today's volatile environment, however, it is quickly becoming one of the most vital. How to Value Your Business and Increase Its Potential takes the complex ideas of value and valuation and places them in terms that virtually all business owners can understand and profit from. Whether you are curious about the monetary value of the business you've created and built, or looking for little-known tips and techniques that will increase that value, renowned valuation veteran Jay Abrams' detailed yet commonsense approach will tell you everything you need to know without relying on the dense mathematics and obtuse terminology that mark the majority of books on the topic. You'll learn: The single best valuation method and how to apply it to any business How to forecast sales and economic net income, cash flow, and discount cash flow to present value； Elements that business owners can manage more intelligently to i
¥416.50定价：¥425.00 (9.8折)
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