
新世纪的中国China ENABLING A NEW ERA OF CHANGES
“…a useful insight into what local businessmen are thinking…” (Global Turnaround, July 2005) “…interesting and eminently readable..." (Development Policy Review, Vol.22, No.6, 2004) Tharman Shanmugaratnam, Senior Minister of State, Singapore The book provides careful and forward-looking perspectives on the challenges China faces in managing its entry into the WTO.
¥264.00定价:¥300.00 (8.8折)

Streetwise Managing a Nonprofit
¥182.30定价:¥186.00 (9.81折)

¥100.00定价:¥102.00 (9.81折)

HBR on Breakthrough Leadership(哈佛商业评论—创新式领导学)(英文原版)
¥166.60定价:¥170.00 (9.8折)

¥18.00定价:¥24.00 (7.5折)

¥266.10定价:¥315.00 (8.45折)

Annals of Economics and Finance:Volume2,Number1,May 2001(影英版
¥70.40定价:¥80.00 (8.8折)

本书对试图对合并、接管、重组有及公司控制等各个重要主题进行全面、系统、充分的探讨。结合有关金融经济学、企业财务、企业经济学、公司战略、会计以及法律方面的关键性概念和资料,提炼出完整的理论框架。
¥46.30定价:¥56.00 (8.27折)

Corporate governance(MBA系列:公司管制)(原英文版)
¥249.90定价:¥255.00 (9.8折)

¥24.00定价:¥30.00 (8折)

HBR ON NEGOTIATION N CONFLICT RESOLUTION(哈佛商业评论-谈判与解决冲突)
¥175.40定价:¥179.00 (9.8折)

¥157.80定价:¥161.00 (9.81折)

HBR ON INTERVIEWS WITH CEOs(哈佛商业评论-与CEO面试)
¥175.40定价:¥179.00 (9.8折)

全球性市场带给我们的是绝好的商机和严峻的挑战。国际商务并不一定比国内商务更难应付,但它毕竟与国内商务有所不同。因此,懂得它如何运作是至关重要的。 国际商务鲜明教程系列丛书从各方面介绍了跨国商务的主要方法。丛书每本书涵盖一个方面,内容实用,能直接对实际操作起指导作用,是贸易商、银行家及经纪人不可多得的学习资料。 该丛书的宗旨是:本着全球性的眼光关注世界经贸活动,为全世界读者提供服务。书中内容皆着眼于满足各类商业人士——不论你是买方还是卖方,在生产性行业还是在服务性行业——的普遍需求。无论你身处欧洲、美洲,抑或是亚洲,你都会发现这套书对你大有裨益。
¥17.60定价:¥20.00 (8.8折)

Streetwise Do-It-yourse lf Advertising
¥182.30定价:¥186.00 (9.81折)

HBR ON ADVANCES IN STRATEGY(哈佛商业评论-战略前线)
¥166.60定价:¥170.00 (9.8折)

“Kathleen Kelly Reardon is a skilled negotiator both in the sense of coming to a win-win situation with others, but also using her considerable intellect to negotiate the currents of life. The Skilled Negotiator is a book, therefore, written by a skilled negotiator. Highly recommended!” —Tony Buzan, author, The Mind Map Book Kathleen Reardon has been my negotiating mentor in three charities over twenty years; with her help we have raised over $150 million and we help over 125,000 children each month! Negotiating is an art and science: its skills can be learned . . . and Dr. Reardon is its best teacher.” —Peter Samuelson, founder, Starlight Children’s Foundation, First Star Public Policy Initiative
¥233.20定价:¥238.00 (9.8折)

Strategy Safari: A Guided Tour Through The Wilds of Strategi
¥160.30定价:¥160.30

HBR ON ORGANIZATIONAL LEARNING(哈佛商业评论-学习型组织)(英文原版)
¥175.40定价:¥179.00 (9.8折)

McGraw-Hill DIctionary of Earth Science
¥166.60定价:¥170.00 (9.8折)

More than a Motorcycle: The Leadership Journey at Harley-Dav
While the business press was celebrating Harley-Davidson's remarkable financial turnaround in the late 1980s, the company's leader, Rich Teerlink, was deeply concerned. He knew that the storied motorcycle maker-flush from having beaten back an assault by skilled and determined Japanese competitors-now faced a new and even more formidable challenge: maintaining and improving upon its success in the absence of an external crisis. Partnering with longtime organizational consultant Lee Ozley, Teerlink did something extraordinary: he moved beyond the top-down strategies that had just saved the company from extinction and began building a different Harley. The new Harley would be driven not by its top executives, but by its employees at every level. What happened over the next twelve years is the stuff of turnaround legend.
¥215.60定价:¥220.00 (9.8折)

¥107.80定价:¥110.00 (9.8折)

Streetwise Achieving Wealth Through Franchising
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¥182.30定价:¥186.00 (9.81折)

¥182.30定价:¥186.00 (9.81折)

¥46.50定价:¥62.00 (7.5折)

How to Value Your Business and Increase And Increase Its Pot
Value is one of the most misunderstood concepts in business today. For business owners in today's volatile environment, however, it is quickly becoming one of the most vital. How to Value Your Business and Increase Its Potential takes the complex ideas of value and valuation and places them in terms that virtually all business owners can understand and profit from. Whether you are curious about the monetary value of the business you've created and built, or looking for little-known tips and techniques that will increase that value, renowned valuation veteran Jay Abrams' detailed yet commonsense approach will tell you everything you need to know without relying on the dense mathematics and obtuse terminology that mark the majority of books on the topic. You'll learn: The single best valuation method and how to apply it to any business How to forecast sales and economic net income, cash flow, and discount cash flow to present value; Elements that business owners can manage more intelligently to i
¥416.50定价:¥425.00 (9.8折)

Great communication secrets of great leaders(成功领导人的交流秘籍)(英文原
¥107.80定价:¥110.00 (9.8折)

HBR ON BUILDING PERSONAL ORGANIZATL RESILIENECE(哈佛商业评论-建立个人和
¥166.60定价:¥170.00 (9.8折)

¥51.00定价:¥68.00 (7.5折)

HBR ON MANAGING HIGH-TECH INDUSTRIES(哈佛商业评论-管理高科技行业)
¥175.40定价:¥179.00 (9.8折)

¥107.80定价:¥110.00 (9.8折)

¥333.20定价:¥340.00 (9.8折)

¥51.00定价:¥68.00 (7.5折)

Harvard Business Review on Decision Making
¥175.40定价:¥179.00 (9.8折)

Iinside greenspan’s briefcase(打开格林斯潘的公文包)(英文原版)
¥233.20定价:¥238.00 (9.8折)

Streetwise Sales Letters winth (附CD-ROM光盘一张)
¥225.40定价:¥230.00 (9.8折)

¥49.00定价:¥58.00 (8.45折)

Jawetz, Melnick, & Adelberg’s Medical Microbiology
¥419.40定价:¥428.00 (9.8折)

¥182.30定价:¥186.00 (9.81折)

Merger and acquistions(MBA系列:兼并与收购--简装)(英文原版)
¥124.50定价:¥127.00 (9.81折)

Finance and accounting for nonfinancial managers(MBA系列:财务管理)
¥249.90定价:¥255.00 (9.8折)

¥42.00定价:¥56.00 (7.5折)

¥22.50定价:¥30.00 (7.5折)

HBR ON CORPORATE GOVERNANCE(哈佛商业评论-公司管制)(英文原版)
¥175.40定价:¥179.00 (9.8折)

Lessons From a Chief Marketing Officer
¥249.90定价:¥255.00 (9.8折)

¥2368.4定价:¥2998 (7.9折)

Annals of Economics and Finance:Volume1,Number1,May2000(影英版)
¥70.40定价:¥80.00 (8.8折)

Annals of Economics and Finance:Volume3,Number1,May 2002
¥70.40定价:¥80.00 (8.8折)

¥146.90定价:¥186.00 (7.9折)

市场营销是一门试图影响消费者行为的科学。这些影响,无论是对施加这种影响的企业、被影响的个人还是整个社会,无不具有深刻的含义。每个人既是社会的一员,又是一名消费者,在这个意义上,消费者行为以及试图影响消费者行为的尝试,与我们每一个人的生活息息相关。本书旨在提供对消费者行为的理解,因为这种理解有助于我们成为更精明的消费者、更好的营销人员和更好的社会公民。
¥71.80定价:¥85.00 (8.45折)

作为一个MBA,你如何掌握管理技巧?制定正确的商业计划、作好管理投资策略、融资的技巧,这些都是的。纽约袖珍MBA英语学习手册,使你尽快掌握其中的诀窍。
¥4.00定价:¥5.00 (8折)

¥22.00定价:¥25.00 (8.8折)

Streetwise Restaurant Management
¥182.30定价:¥186.00 (9.81折)

¥43.50定价:¥58.00 (7.5折)

”臼橛梢允奔湮?蚴章嫉奈鞣焦?残姓?Ц鞲鍪逼诘木?渎畚摹⒆ㄖ?捅ǜ嬷械木?势?位惚喽?桑?樯芰宋鞣焦?残姓?д叩闹饕?鄣慵肮?残姓?Ц髦至髋傻闹饕?砺郏?勺魑?笱П究聘吣昙堆??⒀芯可?肮?补芾硭妒
¥36.00定价:¥48.00 (7.5折)

Streetwise Customer-Focused Selling
¥182.30定价:¥186.00 (9.81折)

¥182.30定价:¥186.00 (9.81折)

¥149.90定价:¥153.00 (9.8折)

HBR ON MANAGING PEOPLE(哈佛商业评论-管理员工)(英文原版)
¥175.40定价:¥179.00 (9.8折)

¥182.30定价:¥186.00 (9.81折)