Jack welch on leadership（杰克韦尔奇的领导04年3月）（英文原版）
¥93.10定价：¥95.00 (9.8折)
Clincal Cases in General Surgery
“Superior to other case file books.” --Chang-Kun Choi, Medical Student, Midwestern University School of Medicine “Using clinical scenarios not only makes the reading fun and interesting, but it is far more engaging than sitting down with a bulleted text and reviewing detail after detail. This is a much better way to learn clinical information. I have not read a book like this before, and I certainly have enjoyed it.” –Eric Hossler, Medical Student, James H. Quillen College of Medicine “I LOVED this book! I would recommend this book to all third-year students… The book uses a clinical approach and does not lose sight of the pathophysiology behind the disease -- GREAT preparation for being on the wards! The subject matter is also deceptively detailed, with much more information than one normally finds in a text of case files. The reader can use this book as either a rigorous self-test or a read-through introduction to the subject. Once again - a GREAT text!”
¥249.90定价：¥255.00 (9.8折)
直觉泵和其他思考工具美丹尼尔·丹尼特浙江教育出版社9787553674599
有效思考，让你聪明，有效且正直地思考，让你智慧！哲学也可以反套路、反伎俩，一眼识破唬人的说辞。 《直觉泵和其他思考工具》集世界著名哲学家丹尼尔·丹尼特50年思考之精华，化繁为简、返璞归真，让你借助直觉的力量，不用数学就能思考难且复杂的问题。 批评他人的正确姿势是怎样的？怎么做到既不“过少解释”、又不“惹恼行家”？除了奥卡姆剃刀，你是否知道“奥卡姆扫把”？ 哲学家陈嘉映、叶峰、苏德超，知识大V万维钢、吴伯凡，心理学家傅小兰、周晓林，经济学家汪丁丁，媒体人王烁、段永朝，《自私的基因》作者理查德·道金斯，人工智能之父”马文 明斯基全力推荐！ 湛庐文化出品。
¥79.24定价：¥129.90 (6.11折)
“为新管理者提供良好的入门知识。即便是我这样有经验的管理人员也从中获得了有益的启迪与警示。” ——皮帕·波恩，管理培训中心，市场营销及业务开发主管 “本手册是对管理这个包罗万象的话题的精彩浓缩。书中有直接、合理的建议，熟读之后会发现其中很多是相互的常识。没有必要去上昂贵的培训课，关于管理的知识这本手册一应俱全。” ——彼得·欧赖利，Ernst&Young公司，学习及培训 本书中的各种技巧与工具将使刚刚踏上管理岗位的你增强自信并为今后的成功打下基础。
¥6.30定价：¥8.00 (7.88折)
¥274.40定价：¥280.00 (9.8折)
¥182.30定价：¥186.00 (9.81折)
Streetwise Retirement Planning
¥182.30定价：¥186.00 (9.81折)
Get better or get beaten（成功或者失败）（英文原版）
¥191.10定价：¥195.00 (9.8折)
¥26.20定价：¥35.00 (7.49折)
在荷兰，凡是对参展感兴趣的千万家公司，许多会展机构及参展商都早已熟读了黛丝瑞·奥瓦内尔的这本书。本书经市场验证，是提升参展效果的独一无二的工具书，参展商必须知道的每一个细节都能在这本书中找到！
¥13.50定价：¥15.00 (9折)
¥182.30定价：¥186.00 (9.81折)
How to Resd a Nautical Chart：A Complet
“Calder has done it again. This comprehensive and, as importantly, readable book on navigation should be required on all boats.” --Peter Nielsen, editor, SAIL magazine. “This is a wonderful chart companion: an intriguing investigation of chart development combined with practical, hands-on data on how to really put a chart to use.” --Tim Queeney, editor, Ocean Navigator. In How to Read a Nautical Chart, trusted boating authority Nigel Calder answers these and hundreds of other questions clearly and concisely. He covers in detail: Fundamental chartmaking concepts in plain language。 The limits of accuracy of modern charts (paper and electronic)。 Dozens of full-scale illustrations from actual charts。 Expanded versions of U.S., British, and international chart symbology。 de*ions contained in NOAA's Chart No. 1, the British Admiralty's Chart 5011, and the IHO's IN
¥124.50定价：¥127.00 (9.81折)
HBR ON CULTURE AND CHANGE（哈佛商业评论－变化）（英文原版）
¥175.40定价：¥179.00 (9.8折)
Changing minds yours（转变你的思想）（英文原版）
¥225.40定价：¥230.00 (9.8折)
博弈入门=An Introduction to Game Theory——新世纪高校经济学英文版教材
“这是一本充满灵巧和具有独创性应用与例题的教材，从而受到了教授与学生的共同欢迎。认真使用此教材的学生很有可能找到一种对他们眼前这个真实世界发生事情的全新思考方式。” —— 泰德·伯格斯特姆，加利福尼亚大学圣巴巴拉分校经济学教授
¥36.70定价：¥49.00 (7.49折)
¥182.30定价：¥186.00 (9.81折)
¥43.50定价：¥58.00 (7.5折)
¥157.80定价：¥161.00 (9.81折)
Steetwise Selling Your Business
¥182.30定价：¥186.00 (9.81折)
HBR ON KNOWLEDGE MANAGEMENT（哈佛商业评论－知识管理）
¥175.40定价：¥179.00 (9.8折)
¥49.00定价：¥58.00 (8.45折)
¥157.80定价：¥161.00 (9.81折)
Big Fish Eat Small Fish is a simple tale, which brings system thinking to the layperson in a concrete way. This beautifully written tale is set in the scene of an underwater world where different species and sizes of fishes once lived harmoniously with each other. However, this paradise soon turned into a war zone when the population exploded and their staple food soon became scare. The once melodious paradise was soon filled with backbiting and skepticism among the fishes; big fishes blamed the small fishes for eating too much and the small fishes blamed the big fishes for consuming too much. To savage the situation, Wiz, a wise old fish encourage the fishes to grow their own food and teaches them how. The fishes tried but alas, they are not a united and determined bunch. Inevitably, food ran out and to satisfying their hunger, big fish start eating small fish and small fish start eating shrimps. From this exquisite story, one can identify the common problems that we face in life; shifting resp
¥51.00定价：¥58.00 (8.8折)
¥175.40定价：¥179.00 (9.8折)
HBR ON EFFECTIVE COMMUNICATION（哈佛商业评论－有效沟通）(英文原版)
¥175.40定价：¥179.00 (9.8折)
HBR ON CORPORATE RESPONSIBILITY（哈佛商业评论－企业责任）
¥166.60定价：¥170.00 (9.8折)
¥166.60定价：¥170.00 (9.8折)
EMBA:entrepreneurial management（MBA系列：创业管理）（英文原版）
¥249.90定价：¥255.00 (9.8折)
Color Atlas/Synop of Clinical Ophth
¥541.90定价：¥553.00 (9.8折)
HBR on Breakthrough Leadership（哈佛商业评论—创新式领导学）（英文原版）
¥166.60定价：¥170.00 (9.8折)
G商：执行官缘何赢得人类，管理人员须知 THE G QUOTIENT:
¥198.50定价：¥225.55 (8.81折)
HBR on Leading In Turbulent Times（哈佛商业评论—乱世中领先）
¥166.60定价：¥170.00 (9.8折)
¥107.80定价：¥110.00 (9.8折)
Lessons From a Chief Marketing Officer
¥249.90定价：¥255.00 (9.8折)
Streetwise Do-It-yourse lf Advertising
¥182.30定价：¥186.00 (9.81折)
HBR ON CORPORATE ETHICS（哈佛商业评论－企业伦理）（英文原版）
¥166.60定价：¥170.00 (9.8折)
Gineralized Inverses:Theory and Computations广义逆：理论与计算（英文版）
¥72.00定价：¥80.00 (9折)
HBR on Brand Mangement（哈佛商业评论—品牌管理）
¥175.40定价：¥179.00 (9.8折)
¥182.30定价：¥186.00 (9.81折)
本书收录了被誉为"现代管理宗师"德鲁克教授近20年撰写的具有经典意义和代表性的,写于不同时代的58篇论文,所选文章涉及现代企业组织与管理,有效决策与效益评估,未来企业组织的治理结构,绩效测评,创新管理及知识工作者的管理,企业家精神等方面.
¥52.80定价：¥60.00 (8.8折)
HBR ON CHANGE（哈佛商业评论－变革）(英文原版)
¥166.60定价：¥170.00 (9.8折)
Streetwise Achieving Wealth Through Franchising
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¥182.30定价：¥186.00 (9.81折)
¥53.30定价：¥68.00 (7.84折)
"Whatever advances American manufacturing has made in the last 30 to 40 years, we owe to Joe Juran." --Peter Drucker No one in the last hundred years has had more influence on the worldwide practice of quality in business than Dr. Juran. The roots of Six Sigma, TQM, ISO 9000, and other major quality movements can all be found in his teachings and writings. In Architect of Quality, the man who helped invent and champion quality management systems, quality circles, and teams long before they became standard practice tells the inspiring story of his life. Juran relates a classic American tale of a Romanian immigrant who overcame dire poverty and a childhood in a tar paper shack to make a profound impact on business and society. He candidly describes his rapid success and dramatic failure in his early years at Western Electric's famed Hawthorne plant and relives his experiences working on the war effort in Washington, DC, in the '40s and then advising postwar Japan on how to rebuild itself.
¥207.80定价：¥212.00 (9.81折)
HBR on Managing The Value Chain（哈佛商业评论—价值链管理）（英文原版）
¥175.40定价：¥179.00 (9.8折)
市场营销是一门试图影响消费者行为的科学。这些影响，无论是对施加这种影响的企业、被影响的个人还是整个社会，无不具有深刻的含义。每个人既是社会的一员，又是一名消费者，在这个意义上，消费者行为以及试图影响消费者行为的尝试，与我们每一个人的生活息息相关。本书旨在提供对消费者行为的理解，因为这种理解有助于我们成为更精明的消费者、更好的营销人员和更好的社会公民。
¥71.80定价：¥85.00 (8.45折)
More than a Motorcycle: The Leadership Journey at Harley-Dav
While the business press was celebrating Harley-Davidson's remarkable financial turnaround in the late 1980s, the company's leader, Rich Teerlink, was deeply concerned. He knew that the storied motorcycle maker-flush from having beaten back an assault by skilled and determined Japanese competitors-now faced a new and even more formidable challenge: maintaining and improving upon its success in the absence of an external crisis. Partnering with longtime organizational consultant Lee Ozley, Teerlink did something extraordinary: he moved beyond the top-down strategies that had just saved the company from extinction and began building a different Harley. The new Harley would be driven not by its top executives, but by its employees at every level. What happened over the next twelve years is the stuff of turnaround legend.
¥215.60定价：¥220.00 (9.8折)
¥541.90定价：¥553.00 (9.8折)
HBR on Entrepreneurship（哈佛商业评论—创业精神）（英文原版）
¥175.40定价：¥179.00 (9.8折)
¥207.80定价：¥212.00 (9.81折)
¥51.00定价：¥68.00 (7.5折)
Streetwise Complete Business Plan w/soft
-Janet Holloway, Director, Kentucky Small Business Development Center "I like the book, and would not hesitate to recommend it." Book De*ion Write an Effective Business Plan in No Time Flat! Sixty percent of all new businesses go under in the first five years. Why? Many business owners fail to plan. Streetwise Complete Business Plan with Software helps you write a business plan that will address the issues financiers, stockholders, and customers really care about. Streetwise Complete Business Plan with Software gives you the insight your business needs to withstand the rigors of today’s marketplace. Whether you’re an entrepreneur starting a new business-or an owner trying to improve the performance of an existing company-this savvy kit makes writing a business plan effortless. Some of the essential business issues addressed include: -Budgeting and financials -Competitive analysis -Management -Marketing -Sales and marketing -Strategic planning
¥272.40定价：¥278.00 (9.8折)
新世纪的中国China ENABLING A NEW ERA OF CHANGES
“…a useful insight into what local businessmen are thinking…” (Global Turnaround, July 2005) “…interesting and eminently readable..." (Development Policy Review, Vol.22, No.6, 2004) Tharman Shanmugaratnam, Senior Minister of State, Singapore The book provides careful and forward-looking perspectives on the challenges China faces in managing its entry into the WTO.
¥264.00定价：¥300.00 (8.8折)
¥269.50定价：¥275.00 (9.8折)
HBR ON NONPROFITS（哈佛商业评论－非盈利性组织）（英文原版）
¥175.40定价：¥179.00 (9.8折)
¥100.00定价：¥102.00 (9.81折)
¥24.80定价：¥36.00 (6.89折)
¥166.60定价：¥170.00 (9.8折)
Text combines two important improvement trends of our time: Six Sigma, and using Lean principles. Shows how this quality improvement method can provide tools to identify and eliminate waste and quality problems in the workplace. Softcover.
¥100.00定价：¥102.00 (9.81折)
Managerical leadership（MBA系列：领导艺术）
¥249.90定价：¥255.00 (9.8折)
