
Cornea: Color Atlas & Synopsis of Clinical Ophthalmology (Wi
¥541.90定价:¥553.00 (9.8折)

¥100.00定价:¥102.00 (9.81折)

HBR ON LEADERSHIP AT THE TOP(哈佛商业评论-高管人生)(英文原版)
¥166.60定价:¥170.00 (9.8折)

¥51.00定价:¥68.00 (7.5折)

Gineralized Inverses:Theory and Computations广义逆:理论与计算(英文版)
¥72.00定价:¥80.00 (9折)

HBR ON CHANGE(哈佛商业评论-变革)(英文原版)
¥166.60定价:¥170.00 (9.8折)

Say it right the first time(第一时间正确回答问题)
¥150.90定价:¥154.00 (9.8折)

Annals of Economics and Finance:Volume1,Number2 November 200
¥70.40定价:¥80.00 (8.8折)

¥182.30定价:¥186.00 (9.81折)

Text combines two important improvement trends of our time: Six Sigma, and using Lean principles. Shows how this quality improvement method can provide tools to identify and eliminate waste and quality problems in the workplace. Softcover.
¥100.00定价:¥102.00 (9.81折)

¥57.80定价:¥68.00 (8.5折)

HBR ON CORPORATE RESPONSIBILITY(哈佛商业评论-企业责任)
¥166.60定价:¥170.00 (9.8折)

Managerical leadership(MBA系列:领导艺术)
¥249.90定价:¥255.00 (9.8折)

¥274.40定价:¥280.00 (9.8折)

探讨了固定收益归因分析、衍生品投资工具和另类投资策略的归因分析、杠杆和空头持仓、对冲基金的风险调整的绩效测评,以及一些标准的更新。是参与资产管理工作者的***参考书! CFA协会金融前沿译丛 《全球房地产投资信托:人,过程,管理》 《华尔街证券分析与公司估值方法》 《*组合投资》 《证券化和结构性融资后信贷紧缩:整个生命周期的新做法》 《手把手教你使用Excel建模结构型金融现金流》 《并购套利:如何从事件驱动套利中获利》 《投资组合绩效测评实用方法》
¥46.60定价:¥59.00 (7.9折)

本书共分十章,系统论述了会议召开的目的、会议参加者、讨论内容、会议记录、召开地点等会议准备事宜,以及会议召开过程中具体的使用工具、召开者及会议语言等细节,使读者不仅能全面地掌握整个会议技巧,而且能领会作者点到即止的语言魅力。
¥15.00定价:¥19.00 (7.9折)

¥107.80定价:¥110.00 (9.8折)

How to interview like a top MBA(如何像MBA一样面试)(英文原版)
¥107.80定价:¥110.00 (9.8折)

HBR on the Innovative Enterprise(哈佛商业评论—创新型企业)
¥175.40定价:¥179.00 (9.8折)

Sales management(MBA系列:销售管理)(英文原版)
¥249.90定价:¥255.00 (9.8折)

¥182.30定价:¥186.00 (9.81折)

本书收录了被誉为"现代管理宗师"德鲁克教授近20年撰写的具有经典意义和代表性的,写于不同时代的58篇论文,所选文章涉及现代企业组织与管理,有效决策与效益评估,未来企业组织的治理结构,绩效测评,创新管理及知识工作者的管理,企业家精神等方面.
¥52.80定价:¥60.00 (8.8折)

HBR on Breakthrough Leadership(哈佛商业评论—创新式领导学)(英文原版)
¥166.60定价:¥170.00 (9.8折)

Color Atlas/Synop of Clinical Ophth
¥541.90定价:¥553.00 (9.8折)

¥51.00定价:¥68.00 (7.5折)

¥64.20定价:¥73.00 (8.8折)

¥207.80定价:¥212.00 (9.81折)

Streetwise Sales Letters winth (附CD-ROM光盘一张)
¥225.40定价:¥230.00 (9.8折)

¥166.60定价:¥170.00 (9.8折)

¥53.30定价:¥68.00 (7.84折)

Annals of Economics and Finance:Volume2,Number2 November 200
¥70.40定价:¥80.00 (8.8折)

Lessons From a Chief Marketing Officer
¥249.90定价:¥255.00 (9.8折)

¥22.50定价:¥30.00 (7.5折)

¥157.80定价:¥161.00 (9.81折)

这是一本优秀的国际财务管理教材,**版第5版不但在章节内容上进行了较大的调整,阅读起来更加流畅,而且还在各章中编写了许多新的国际财务实践专栏,并用真实的案例来说明主题,此外,所有数据和统计资料都是**的。本书共分为五个部分,包括国际财务管理的基础知识,外汇市场、汇率的决定和货币衍生工具,外汇风险暴露及其管理,国际金融市场和国际金融机构,以及跨国企业的财务管理等内容。 本书适合财经类本科生、研究生及社会相关专业人士阅读。 大师经典原味呈现! (美)切奥尔S.尤恩 《国际财务管理(英文版·原书第5版)》【英文】 《国际财务管理(原书第5版)》【中文】
¥46.50定价:¥62.00 (7.5折)

并购的目的在于扩大规模、提高市场份额、获得规模经济效益、降低成本、推行全球化战略等,当人们为达此目的积极开展并购战之时,却往往忽略并购后企业的运作将会怎样?并购后公司进行企业文化、发展战略、组织机构的整合?等等。
¥23.70定价:¥30.00 (7.9折)

¥53.20定价:¥66.00 (8.07折)

¥43.50定价:¥58.00 (7.5折)

¥51.00定价:¥68.00 (7.5折)

Mergers and acquistions(MBA系列:兼并与收购)(英文原版)
¥249.90定价:¥255.00 (9.8折)

A world-famous luxury brand, financial skullduggery, vicious family quarrels ending in a sensational murder: the Gucci story just couldn't be juicier, and former Women's Wear Daily correspondent Sara Gay Forden does full justice to its gossipy appeal. Guccio Gucci opened his first leather-goods store in Florence in 1921, but it was his son Aldo who expanded the company overseas and made products like the Gucci loafer and the Flora scarf international symbols of status and affluence. Aldo's sons, his brother Rodolfo, and Rodolfo's son Maurizio, all of whom also worked in the family business, didn't always appreciate Aldo's imperious ways, and corporate board meetings often ended with ashtrays and Gucci handbags flying. Things got so bad in the early 1980s that Aldo's renegade son Paolo made public financial documents that very nearly sent his father to jail for tax fraud. Even more lurid was the 1995 execution-style murder of Maurizio, followed by the conviction in 1998 of his ex-wife Patrizia for ordering
¥107.80定价:¥110.00 (9.8折)

¥182.30定价:¥186.00 (9.81折)

”臼橛梢允奔湮?蚴章嫉奈鞣焦?残姓?Ц鞲鍪逼诘木?渎畚摹⒆ㄖ?捅ǜ嬷械木?势?位惚喽?桑?樯芰宋鞣焦?残姓?д叩闹饕?鄣慵肮?残姓?Ц髦至髋傻闹饕?砺郏?勺魑?笱П究聘吣昙堆??⒀芯可?肮?补芾硭妒
¥36.00定价:¥48.00 (7.5折)

HBR ON NONPROFITS(哈佛商业评论-非盈利性组织)(英文原版)
¥175.40定价:¥179.00 (9.8折)

Delivering knock socks off service(令人无法忘怀的服务)
¥157.80定价:¥161.00 (9.81折)

Streetwise Complete Publicity Plans
Target Your Approach, Get Results ·Different types of media exposure—and which is best for your business ·How to tailor PR plans for trade vs. consumer media ·Dealing with print vs. electronic media ·What is—and isn’t—newsworthy Reaching the Right People ·Determine your audience ·Reach diverse communities ·Building relationships with the press ·Media directories Executing Your Plan ·Staying within budget ·Managing schedules and timelines ·Hiring outside help Quantify Your Results ·Track new clients or product sales ·Jumpstart a stalled publicity campaign ·Refine your media base ·Justify your effort Streetwise Complete Publicity Plans doesn’t just show you how to put a plan together, it enables you to maximize results!
¥182.30定价:¥186.00 (9.81折)

Streetwise Human Resources Management
¥182.30定价:¥186.00 (9.81折)

Annals of Economics and Finance:Volume2,Number1,May 2001(影英版
¥70.40定价:¥80.00 (8.8折)

Steetwise Selling Your Business
¥182.30定价:¥186.00 (9.81折)

HBR ON STRATEGIES FOR GROWTH(哈佛商业评论-企业增长的战略)
¥175.40定价:¥179.00 (9.8折)

¥16.70定价:¥19.00 (8.79折)

Big Fish Eat Small Fish is a simple tale, which brings system thinking to the layperson in a concrete way. This beautifully written tale is set in the scene of an underwater world where different species and sizes of fishes once lived harmoniously with each other. However, this paradise soon turned into a war zone when the population exploded and their staple food soon became scare. The once melodious paradise was soon filled with backbiting and skepticism among the fishes; big fishes blamed the small fishes for eating too much and the small fishes blamed the big fishes for consuming too much. To savage the situation, Wiz, a wise old fish encourage the fishes to grow their own food and teaches them how. The fishes tried but alas, they are not a united and determined bunch. Inevitably, food ran out and to satisfying their hunger, big fish start eating small fish and small fish start eating shrimps. From this exquisite story, one can identify the common problems that we face in life; shifting resp
¥51.00定价:¥58.00 (8.8折)

HBR on Brand Mangement(哈佛商业评论—品牌管理)
¥175.40定价:¥179.00 (9.8折)

HBR ON BREAKTHROUGH THINKING(哈佛商业评论-突破性思维)(英文原版)
¥175.40定价:¥179.00 (9.8折)

¥207.80定价:¥212.00 (9.81折)

The rumsfiled way(拉姆斯菲尔德之路)(英文原版)
¥107.80定价:¥110.00 (9.8折)

战略管理与其他管理有什么不同? 战备怎样影响企业的内部环境和外部环境? 战略管理只是企业中少数管理者和专家的事吗? 翻开本书,一切答案尽在其中! 本书是一本战略管理的标准教材,它包括战备管理前景、战略分析、战略管理方式、战备实施等四部分内容、书中收录的36个案例取材于摩托罗拉等世界知公司,涉及到战略管理的各个方面。本书题材新颖、分析深刻、论证透彻、图表简明直观,是大专院校高年级本科生、研究生的理想教材,也是企业决策者和管理者的好参谋。
¥51.00定价:¥68.00 (7.5折)

管理学(清华管理学系列英文版教材)(新版链接http://product.dangdang.com/product.as
¥47.20定价:¥63.00 (7.5折)

78 import questions every leader shou(78个领导者应该提出和回答的问题)(英文原版
¥149.90定价:¥153.00 (9.8折)

¥541.90定价:¥553.00 (9.8折)