
HBR on Entrepreneurship(哈佛商业评论—创业精神)(英文原版)
¥175.40定价:¥179.00 (9.8折)

本书共11个案例,考察了一般管理的导论课程通常涉及的主题,包括领导、冲突解决、团队合作、目的和目标设定、管理控制、知识管理、战略制定与执行 、组织设计与战略、跨文化问题与企业文化等等。这些案例呈现给读者进行决策的必要材料,提供了讨论基本管理概念与分析技术的价值和限制因素的基础。 在每个例子中,读者必须以决策做出决策、提出执行决策的建议,从而有利于对理论的理解和运用。
¥18.80定价:¥25.00 (7.52折)

A world-famous luxury brand, financial skullduggery, vicious family quarrels ending in a sensational murder: the Gucci story just couldn't be juicier, and former Women's Wear Daily correspondent Sara Gay Forden does full justice to its gossipy appeal. Guccio Gucci opened his first leather-goods store in Florence in 1921, but it was his son Aldo who expanded the company overseas and made products like the Gucci loafer and the Flora scarf international symbols of status and affluence. Aldo's sons, his brother Rodolfo, and Rodolfo's son Maurizio, all of whom also worked in the family business, didn't always appreciate Aldo's imperious ways, and corporate board meetings often ended with ashtrays and Gucci handbags flying. Things got so bad in the early 1980s that Aldo's renegade son Paolo made public financial documents that very nearly sent his father to jail for tax fraud. Even more lurid was the 1995 execution-style murder of Maurizio, followed by the conviction in 1998 of his ex-wife Patrizia for ordering
¥107.80定价:¥110.00 (9.8折)

"If you want to understand how one organization can change the competitive rules of the game for an entire industry, read this book." --James L. Heskett, Baker Foundation Professor, Harvard Business School and Coauthor of The Value-Profit Chain
¥207.80定价:¥212.00 (9.81折)

HBR ON NEGOTIATION N CONFLICT RESOLUTION(哈佛商业评论-谈判与解决冲突)
¥175.40定价:¥179.00 (9.8折)

HBR ON MANAGING DIVERSITY(哈佛商业评论-管理多样化)(英文原版)
¥175.40定价:¥179.00 (9.8折)

¥541.90定价:¥553.00 (9.8折)

¥51.00定价:¥68.00 (7.5折)

¥149.90定价:¥153.00 (9.8折)

¥107.80定价:¥110.00 (9.8折)

¥107.80定价:¥110.00 (9.8折)

Jack welch on leadership(杰克韦尔奇的领导04年3月)(英文原版)
¥93.10定价:¥95.00 (9.8折)

HBR on Leading In Turbulent Times(哈佛商业评论—乱世中领先)
¥166.60定价:¥170.00 (9.8折)

Streetwise Maximize Web Site Traffic
¥182.30定价:¥186.00 (9.81折)

Color Atlas/synop of Clinical ophthalmology
Thomas Jefferson Univ., Philadelphia, PA. Atlas provides more than 300 color images and more than 100 halftone images on vitreoretinal disease. Provides a framework regarding clinical signs, differential diagnosis, diagnostic evaluation, prognosis, and management of diseases. Softcover. DNLM: Retinal Diseases--Atlases.
¥541.90定价:¥553.00 (9.8折)

Big Fish Eat Small Fish is a simple tale, which brings system thinking to the layperson in a concrete way. This beautifully written tale is set in the scene of an underwater world where different species and sizes of fishes once lived harmoniously with each other. However, this paradise soon turned into a war zone when the population exploded and their staple food soon became scare. The once melodious paradise was soon filled with backbiting and skepticism among the fishes; big fishes blamed the small fishes for eating too much and the small fishes blamed the big fishes for consuming too much. To savage the situation, Wiz, a wise old fish encourage the fishes to grow their own food and teaches them how. The fishes tried but alas, they are not a united and determined bunch. Inevitably, food ran out and to satisfying their hunger, big fish start eating small fish and small fish start eating shrimps. From this exquisite story, one can identify the common problems that we face in life; shifting resp
¥51.00定价:¥58.00 (8.8折)

the new positioning(新定位)(英文原版)
¥107.80定价:¥110.00 (9.8折)

How to pick stocks like warren buffect(巴菲特如何选择股票)
¥191.10定价:¥195.00 (9.8折)

101 best resumes for grads(101种研究生简历)
¥98.00定价:¥100.00 (9.8折)

¥12.00定价:¥16.00 (7.5折)

HBR on the Innovative Enterprise(哈佛商业评论—创新型企业)
¥175.40定价:¥179.00 (9.8折)

The rumsfiled way(拉姆斯菲尔德之路)(英文原版)
¥107.80定价:¥110.00 (9.8折)

Streetwise Business Letters(附CD-ROM光盘一张)
¥272.40定价:¥278.00 (9.8折)

¥107.80定价:¥110.00 (9.8折)

¥274.40定价:¥280.00 (9.8折)

Harvard Business Review on Mergers and Acquisitions
¥175.40定价:¥179.00 (9.8折)

The financial decisions we make in our lives are sometimes not the easiest to discuss but have ling-lasting effectx.[Opdyke's advice'has opened the door in my relationship to conversations that were a long time coming. ——Josh,regular eader of Opdyke's "love&Money"column,Florida
¥248.90定价:¥254.00 (9.8折)

¥207.80定价:¥212.00 (9.81折)

作为一个MBA,你如何掌握管理技巧?制定正确的商业计划、作好管理投资策略、融资的技巧,这些都是的。纽约袖珍MBA英语学习手册,使你尽快掌握其中的诀窍。
¥4.00定价:¥5.00 (8折)

新世纪的中国China ENABLING A NEW ERA OF CHANGES
“…a useful insight into what local businessmen are thinking…” (Global Turnaround, July 2005) “…interesting and eminently readable..." (Development Policy Review, Vol.22, No.6, 2004) Tharman Shanmugaratnam, Senior Minister of State, Singapore The book provides careful and forward-looking perspectives on the challenges China faces in managing its entry into the WTO.
¥264.00定价:¥300.00 (8.8折)

HBR ON WORK AND LIFE BALANCE(哈佛商业评论-工作与生活的统一)
¥175.40定价:¥179.00 (9.8折)

管理学(清华管理学系列英文版教材)(新版链接http://product.dangdang.com/product.as
¥47.20定价:¥63.00 (7.5折)

¥15.70定价:¥16.00 (9.82折)

Steetwise Selling Your Business
¥182.30定价:¥186.00 (9.81折)

HBR ON MEASURING CORPORATE PERFORMANCE(哈佛商业评论-公司表现)
¥175.40定价:¥179.00 (9.8折)

全球性市场带给我们的是绝好的商机和严峻的挑战。国际商务并不一定比国内商务更难应付,但它毕竟与国内商务有所不同。因此,懂得它如何运作是至关重要的。 国际商务鲜明教程系列丛书从各方面介绍了跨国商务的主要方法。丛书每本书涵盖一个方面,内容实用,能直接对实际操作起指导作用,是贸易商、银行家及经纪人不可多得的学习资料。 该丛书的宗旨是:本着全球性的眼光关注世界经贸活动,为全世界读者提供服务。书中内容皆着眼于满足各类商业人士——不论你是买方还是卖方,在生产性行业还是在服务性行业——的普遍需求。无论你身处欧洲、美洲,抑或是亚洲,你都会发现这套书对你大有裨益。
¥17.60定价:¥20.00 (8.8折)

Harvard business review on managing your career
¥166.60定价:¥170.00 (9.8折)

本案例集说明生产管理存在于各种以服务和资源为基础的行业中。它涉及到在物料和能量转化为产品的过程中,对设施、流程、人员分别进行的设计、规划、控制和指挥等各项活动。
¥23.20定价:¥29.00 (8折)

本书收录了被誉为"现代管理宗师"德鲁克教授近20年撰写的具有经典意义和代表性的,写于不同时代的58篇论文,所选文章涉及现代企业组织与管理,有效决策与效益评估,未来企业组织的治理结构,绩效测评,创新管理及知识工作者的管理,企业家精神等方面.
¥52.80定价:¥60.00 (8.8折)

¥43.50定价:¥58.00 (7.5折)

Streetwise Restaurant Management
¥182.30定价:¥186.00 (9.81折)

¥43.50定价:¥58.00 (7.5折)

”臼橛梢允奔湮?蚴章嫉奈鞣焦?残姓?Ц鞲鍪逼诘木?渎畚摹⒆ㄖ?捅ǜ嬷械木?势?位惚喽?桑?樯芰宋鞣焦?残姓?д叩闹饕?鄣慵肮?残姓?Ц髦至髋傻闹饕?砺郏?勺魑?笱П究聘吣昙堆??⒀芯可?肮?补芾硭妒
¥36.00定价:¥48.00 (7.5折)

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¥528.00定价:¥600.00 (8.8折)

¥51.00定价:¥68.00 (7.5折)

本书详细介绍了管理控制系统的性质、应用环境、管理控制程序、管理控制变异等方面的内容。作者结合多年的研究和教学经验,深入浅出地讲解了组织行为、收入费用中心、战略计划、财务报告分析、服务组织管理、项目管理控制等方面的基本概念和理论,并选取世界知名公司如雀巢、摩托罗拉、通用汽车等公司的典型安全加强读者对管理控制系统的理解。
¥66.80定价:¥89.00 (7.51折)

¥235.20定价:¥240.00 (9.8折)

¥175.40定价:¥179.00 (9.8折)

HBR ON WHAT MAKES A LEADER(哈佛商业评论-成为领导人)(英文原版)
¥175.40定价:¥179.00 (9.8折)

¥182.30定价:¥186.00 (9.81折)

¥157.80定价:¥161.00 (9.81折)

商务市场与非市场环境(第4版)(英文影印版)——培文书系经济管理系列
¥75.60定价:¥89.00 (8.5折)

¥46.50定价:¥62.00 (7.5折)

“Winning at Retail offers the most effective strategies available for retailers. At McDonald’s, the ‘Quick-EST’ model is crucial, because being close and convenient to where our customers live, work, and shop helps us create maximum value. If you want to harness your company’s strengths to become a leader in your category–and stay in tune with what your customers want–this is the book for you.” ——Jim Rand, Senior Vice President of Business Development, McDonald’s Corporation “Winning at Retail provides a thoughtful approach to retail differentiation. Ander and Stern warn of the ‘treacherous middle’ into which retailers too easily drift. They inspire us to avoid this peril through case studies of retailers who have assumed leadership through courageous choice.” ——Robert L. Price, Senior Vice President and Chief Marketing Officer, Wawa “In a difficult retail environment, this book provides crucial guidance for staying on top of your competition–by
¥258.70定价:¥264.00 (9.8折)

What it takes to be #1(如何成为第一)
¥124.50定价:¥127.00 (9.81折)

Finance and accounting for nonfinancial managers(MBA系列:财务管理)
¥249.90定价:¥255.00 (9.8折)

¥107.80定价:¥110.00 (9.8折)

Cornea: Color Atlas & Synopsis of Clinical Ophthalmology (Wi
¥541.90定价:¥553.00 (9.8折)

¥166.60定价:¥170.00 (9.8折)