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DOING BUSINESS IN CHINA THE SUN TZU WAY(ISBN=9780804835312)
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Leadership Code The Five Things Great Leaders Do领袖密码伟大的领导应该做
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Every Manager's Desk Reference(ISBN=9780028642680)
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MANAGING AT SPEED OF CHANGE(ISBN=9780679406846)
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Resumes For Dummies, 6Th Edition
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Million Bucks By 30, A(ISBN=9780345499721) 英文原版
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Your Best Life Now Journal(最佳生活状态:释放你的最大潜能)
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倾点 Tipping Point, The (International MassMarket)
"The best way to understand the dramatic transformation of unknown books into bestsellers, or the rise of teenage smoking, or the phenomena of word of mouth or any number of the other mysterious changes that mark everyday life," writes Malcolm Gladwell, "is to think of them as epidemics. Ideas and products and messages and behaviors spread just like viruses do." Although anyone familiar with the theory of memetics will recognize this concept, Gladwell's The Tipping Point has quite a few interesting twists on the subject. For example, Paul Revere was able to galvanize the forces of resistance so effectively in part because he was what Gladwell calls a "Connector": he knew just about everybody, particularly the revolutionary leaders in each of the towns that he rode through. But Revere "wasn't just the man with the biggest Rolodex in colonial Boston," he was also a "Maven" who gathered extensive information about the British. He knew what was going on and he knew exactly whom to tell. The phenomenon contin
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印度经商指南Doing Business in India For Dummies
作者简介: Ranjini Manian, Founder & CEO of Global Adjustments, is a multicultural expert who has run cross-cultural training sessions for thousands of Indian and overseas professionals and has relocated hundreds of expatriates in India.
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The Complete Idiot's Guide to Starting and Running a Thrift(
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Creating a Business Plan(ISBN=9781422118856)
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ANGEL INSIDE, THE(ISBN=9780307719539) 英文原版
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成功的诱惑SEDUCED BY SUCCESS:HOW THE BEST COMPANI
作者简介: Robert J. Herbold was hired by Bill Gates to be Chief Operating Officer of Microsoft Corporation. During his seven years as COO, from 1994 to 2001, Microsoft experienced a fourfold increase in revenue and a sevenfold increase in profits. Prior to Microsoft, Herbold spent 26 years at The Procter & Gamble Company, the last five years as Senior Vice President of Marketing. Herbold is now the Managing Director of Herbold Group, LLC. He is also a Senior Executive in Residence at INSEAD in Singapore, a member of President Bush's Council of Advisors on Science and Technology, and a director serving on several corporate boards.
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The Adweek Copywriting Handbook: The Ultimate Guide To Writi
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HOW REMARKABLE WOMEN LEAD(ISBN=9780307461698)
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A Shortcut Through Time:THE PATH TO THE
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FIBONACCI AND GANN APPLICATIONS IN FINANCIAL MARKETS 金融市场中的斐
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保时捷的历史:ultimate history of Porsche
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The Center For Creative Leadership Handbook Of Leadership De
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The Smartest Guys in the Room: The Amazing Rise and Scandalo
Like its subject, The Smartest Guys in the Room is ambitious,grand in scope, and ruthless in its dealings. Unlike Enron, theTexas-based energy giant that has come to represent thepost-millennium collapse of 1990s go-go corporate culture, it'salso ultimately successful. Penned by Fortune scribes BethanyMcLean and Peter Elkind, the 400-page-plus chronicle of the scandaldigs deep inside the numbers while, wisely, maintaining focus onthe "smart guys" deep-frying the books. The likes of paternal butdisengaged CEO Ken Lay (dubbed "Kenny Boy" by George W. Bush, oneof many prominent public figures with whom he rubbed shoulders),cutthroat man-behind-the-curtain Jeff Skilling, and ethically blindnumbers whiz Andy Fastow vividly come to life as they make amockery of conventional accounting practices and grow increasinglyarrogant and bind to their collective hubris. They're not a likablelot, and the writers find it difficult to suppress theirastonishment and revulsion with the crew who rapidly went fromgolden boys an
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INSIDE APPLE reveals the secret systems, tactics andleadership strategies that allowed Steve Jobs and his company tochurn out hit after hit and inspire a cult-like following for itsproducts.If Apple is Silicon Valley s answer to Willy Wonka sChocolate Factory, then author Adam Lashinsky provides readers witha golden ticket to step inside. In this primer on leadership andinnovation, the author will introduce readers to concepts like the"DRI" (Apple s practice of assigning a Directly ResponsibleIndividual to every task) and the Top 100 (an annual ritual inwhich 100 up-and-coming executives are tapped a la Skull Bones for a secret retreat with company founder Steve Jobs).Basedon numerous interviews, the book offers exclusive new informationabout how Apple innovates, deals with its suppliers and is handlingthe transition into the Post Jobs Era. Lashinsky, a Senior Editorat Large for Fortune, knows the subject cold: In a 2008 cover storyfor the magazine entitled The Genius Behind Steve: Could OperationsWhi
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Knowledge Accumulation and Industry Evolution知识积累与工业发展:制药 -
作者介绍:Mariana Mazzucato Mariana Mazzucato is Professor of Economics at the Open University, where she is also Director of the inter-faculty research centre, Innovation, Knowledge and Development (IKD).
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Designing Matrix Organizations That Actually Work: How Ibm,
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With a crackling wit and a deep humanity, (Ken Robinson) urges us to ignore the naysayers, bypass the crowd and find the place where our talents and desires intersect -- Daniel Pink, Author Of A Whole New Mind A book that lightens and lifts the minds and hearts of all who read it -- Susan Jeffers, Author Of Feel The Fear And Do It Anyway Happiness really is within your grasp Guardian The Element gives you the feeling that all is possible if we dig deeply within ourselves, using our imaginations and curiosity -- Vidal Sassoon
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Cognitive Surplus: How Technology Makes Consumers into Colla
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Import/Export For Dummies(ISBN=9780470260944)
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PROFIT ZONE, THE(ISBN=9780812933048) 英文原版
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HOLDING UP HALF THE SKY - WOMEN CONSUMERS OF ASIA女性营销手册
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Best Practices In Talent Management: How The World'S Leading
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"A magisterial work...You can't help thinking about the economic crisis we're living through now." --"The New York Times Book Review" It is commonly believed that the Great Depression that began in 1929 resulted from a confluence of events beyond any one person's or government's control. In fact, as Liaquat Ahamed reveals, it was the decisions made by a small number of central bankers that were the primary cause of that economic meltdown, the effects of which set the stage for World War II and reverberated for decades. As yet another period of economic turmoil makes headlines today, "Lords of Finance" is a potent reminder of the enormous impact that the decisions of central bankers can have, their fallibility, and the terrible human consequences that can result when they are wrong.
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The Heretics Of Finance: Conversations With Leading Practiti
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Collapse How Societies Choose to Fail or Succeed 大崩溃:社会如何选择失
From Publishers Weekly In his Pulitzer Prize–winning bestseller Guns, Germs, and Steel, geographer Diamond laid out a grand view of the organic roots of human civilizations in flora, fauna, climate and geology. That vision takes on apocalyptic overtones in this fascinating comparative study of societies that have, sometimes fatally, undermined their own ecological foundations. Diamond examines storied examples of human economic and social collapse, and even extinction, including Easter Island, classical Mayan civilization and the Greenland Norse. He explores patterns of population growth, overfarming, overgrazing and overhunting, often abetted by drought, cold, rigid social mores and warfare, that lead inexorably to vicious circles of deforestation, erosion and starvation prompted by the disappearance of plant and animal food sources. Extending his treatment to contemporary environmental trouble spots, from Montana to China to Australia, he finds today's global, technologically advanced civilization v
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STARTING A YAHOO! BUSINESS FOR DUMMIES启动“雅虎”!商业概述
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一天完成:非营利风险管理与业务连续性计划NONPROFIT RISK MANAGEMENT & C ONTINGENCY
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Do You Sincerely Want to Be Rich?
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项目管理人员要素:激发团队及其动力的概念、工具与技巧 Human Factors in Project Manageme
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The China Bussiness Handbook 2011 中国商旅手册2011
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INSTANT INFLUENCE(ISBN=9780316178495)
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Working for You Isn't Working for Me: How to Get Ahead When
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Trust Us, We're Experts PA(ISBN=9781585421398)
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暴徒、救星与市场:金融与政治中的公众见解 Mobs, Messiahs, and Markets
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引爆流行/Tipping Point, The (International Edition)
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The Emotional Intelligence Quick Book 情商速读
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Contemporary strategy analysis现代战略分析
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the green business guide 绿色商务指南
Glenn Bachman, CMC, AICP, is president of Raven Business Group, LLC, a management consulting firm located in Massachusetts. Combining his 30 years of experience in strategic: thinking, environmental management, and systems analysis, Bachman's practice has evolved into sustainability consuhing: assisting organizations that desire to become more ecologically and socially responsible, while maintaining their profitability.
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IF SUCCESS IS A GAME (EXP)(成功法则)
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有害销售信号:信号与解 TEN DEADLY MARKETING SINS: SIGNS AND SOLUTIONS
作者简介: Philip Kotler Marketing Insights from A to Z: 80 Concepts Every Manager Needs to Know Alice Tybout (Editor), Philip Kotler (Editor), Philip Kotler (Foreword by) Kellogg on Branding: The Marketing Faculty of The Kellogg School of Management Philip Kotler, Fernando Trías De Bes Lateral Marketing: New Techniques for Finding Breakthrough Ideas Jeff Zabin, Gresh Brebach, Philip Kotler (Foreword by) Precision Marketing: The New Rules for Attracting, Retaining, and Leveraging Profitable Customers Neil Kotler, Philip Kotler Museum Strategy and Marketing: Designing Missions, Building Audiences, Generating Revenue and Resources Philip Kotler, Hermawan Kartajaya, S. David Young Attracting Investors: A Marketing Approach to Finding Funds for Your Business Joanne Scheff Bernstein, Philip Kotler (Foreword by) Arts Marketing Insights: The Dynamics of Building and Retaining Performing Arts Audiences
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PITCH ANYTHING: AN INNOVATIVE METHOD FOR(ISBN=9780071752855)
Gold Medal Winner--Tops Sales World's Best Sales and MarketingBook "Fast, fun and immensely practical." -JOE SULLIVAN, Founder,Flextronics "Move over Neil Strauss and game theory. Pitch Anythingreveals the next big thing in social dynamics: game for business."-JOSH WHITFORD, Founder, Echelon Media "What do supermodels andventure capitalists have in common?They hear hundreds of pitches ayear. Pitch Anything makes sure you get the nod (or wink) youdeserve." -RALPH CRAM, Investor "Pitch Anything offers a new methodthat will differentiate you from the rest of the pack." -JASONJONES, Senior Vice President, Jones Lang LaSalle "If you want topitch a product, raise money, or close a deal, read Pitch Anythingand put its principles to work." -STEVEN WALDMAN, Principal andFounder, Spectrum Capital "Pitch Anything opened my eyes to what Ihad been missing in my presentations and business interactions."-LOUIE UCCIFERRI, President, Regent Capital Group "I use Oren'sunique strategies to sell deals, raise money, and ha
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(经理人的六西格玛) Six Sigma for Managers
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Tools For Success: A Manager's Guide经理人指南
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(冷眼看企业)THE BOMBAST TRANSCRIPTS: Rants and Screeds of Rageboy
作者简介: Chris Locke is author of Gonzo Marketing,co-author of The Cluetrain Manifesto, and editor/publisher of the widely acclaimed and justly infamous webzine, Entropy Gradient Reversals. He has worked for Fujitsu, Ricoh,the Japanese government's "Fifth Generation" artificial intelligence project, Carnegie Mellon University's Robotics Institute, CMP Pub-lications, Mecklermedia, MCI, and IBM. Named in a 2001 Financial Times Group survey as one of the "top 50 business thinkers in the world,"he has written for a wide variety of publications, including Forbes, The Industry Standard,Information Week, Harvard Business Review,and Release 1.0. He lives in Boulder, Colorado.He can be reached at clocke@panix.com orvisit his website at http://www.rageboy.com.
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智力资本最佳实践EINSTEIN IN THE BOARDROOM: MOVING BEYOND INTELLECTUA
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Eating the Big Fish: How Challenger Brands Can Compete Again
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