西点的领导才能课Leadership Lessons from West Point
作者简介： Major Doug Crandall is the executive officer to the Dean of the Academic Board at the United States Military Academy (U.S.M.A.) West Point. He was previously an assistant professor in the Department of Behavioral Sciences and Leadership, where he served as course director for Leading Organizations Through Change and Advanced Military Leadership and received the Excellence in Teaching Award. Crandall has a B.S. from the U.S.M.A. and an M.B.A. from the Stanford Graduate School of Business.
¥222.60
Thinking for a Change（ISBN=9780446692885）
¥84.50
Quantitative Investment Analysis, 2Nd Edition 9780470052204
¥565.80
Global Marketing Management, 2nd Edition 全球营销管理
¥681.00
¥91.50
New Resume New Career(ISBN=9781592579754) 英文原版
¥70.20
社会消费网络营销 Marketing to the Social Web: How Digital Customer C
作者简介：Larry Weber has spent the last three decades building global communications companies, including Weber Shandwick Worldwide and the W2 Group. He is also the founder and Chairman of the Massachusetts Innovation and Technology Exchange, the nation's largest interactive advocacy association.
¥198.90
扩展：大公司如何在境迁好时和坏时成长STRETCH!: HOW GREAT COMPANIES GROW IN GOOD
¥238.30
How Successful People Think Workbook（ISBN=9781599953915）
"If you want to go places you've never been before-you have tothink in ways you've never thought before. This book will teach youhow!" ( Ken Blanchard, coauthor of 'The One Minute Manager' and'Whale Done!' on Thinking For A Change ) "Maintaining an encouraging tone and a down-to-earth writingstyle honed from his more than thirty previous titles, Maxwelldetails the impact and practical value of eleven kinds ofthinking..." ( Publishers Weekly on Thinking for aChange ) "Masterful...Will change the way you think. I encourage you tobuy it now." ( James M. Kouzes, coauthor of 'The LeadershipChallenge' on Thinking for a Change )
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Equity Asset Valuation, Second Edition 9780470571439
¥647.80
You can negotiate anything（你能协商任何事情）
¥149.20
CREATIVE PROJECT MANAGEMENT 9780071739337
¥123.20
LOVE@WORK: 忠诚、仁慈、灵性、灵感、交流与亲切如何影响业务与工作场所LOVE@WORK
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¥190.50
¥49.00
The Smartest Guys in the Room: The Amazing Rise and Scandalo
Like its subject, The Smartest Guys in the Room is ambitious,grand in scope, and ruthless in its dealings. Unlike Enron, theTexas-based energy giant that has come to represent thepost-millennium collapse of 1990s go-go corporate culture, it'salso ultimately successful. Penned by Fortune scribes BethanyMcLean and Peter Elkind, the 400-page-plus chronicle of the scandaldigs deep inside the numbers while, wisely, maintaining focus onthe "smart guys" deep-frying the books. The likes of paternal butdisengaged CEO Ken Lay (dubbed "Kenny Boy" by George W. Bush, oneof many prominent public figures with whom he rubbed shoulders),cutthroat man-behind-the-curtain Jeff Skilling, and ethically blindnumbers whiz Andy Fastow vividly come to life as they make amockery of conventional accounting practices and grow increasinglyarrogant and bind to their collective hubris. They're not a likablelot, and the writers find it difficult to suppress theirastonishment and revulsion with the crew who rapidly went fromgolden boys an
¥61.20
INSIDE APPLE reveals the secret systems, tactics andleadership strategies that allowed Steve Jobs and his company tochurn out hit after hit and inspire a cult-like following for itsproducts.If Apple is Silicon Valley s answer to Willy Wonka sChocolate Factory, then author Adam Lashinsky provides readers witha golden ticket to step inside. In this primer on leadership andinnovation, the author will introduce readers to concepts like the"DRI" (Apple s practice of assigning a Directly ResponsibleIndividual to every task) and the Top 100 (an annual ritual inwhich 100 up-and-coming executives are tapped a la Skull Bones for a secret retreat with company founder Steve Jobs).Basedon numerous interviews, the book offers exclusive new informationabout how Apple innovates, deals with its suppliers and is handlingthe transition into the Post Jobs Era. Lashinsky, a Senior Editorat Large for Fortune, knows the subject cold: In a 2008 cover storyfor the magazine entitled The Genius Behind Steve: Could OperationsWhi
¥89.70
Knowledge Accumulation and Industry Evolution知识积累与工业发展：制药 -
作者介绍：Mariana Mazzucato Mariana Mazzucato is Professor of Economics at the Open University, where she is also Director of the inter-faculty research centre, Innovation, Knowledge and Development (IKD).
¥763.00
Moral Leadership: The Theory and Practice of Power, Judgemen
作者简介： Deborah L. Rhode is the Ernest W. McFarland Professor of Law and director of the Stanford Center on Ethics. She is the former director of the Keck Center on Legal Ethics and the Legal Profession at Stanford University School of Law, the former chair of the American Bar Association's Commission on Women in the Profession, and the former president of the Association of American Law Schools.
¥381.90
管理学：第3亚太版 Management:Third Asia Pacific Edition
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Don’t call it sprawl: Metropolitan Structure in the 21st Cen
¥587.80
Awaken the Giant Within : How to Take Immediate Control of Y
¥75.50
Work the Pond!(ISBN=9780735204027) 英文原版
¥70.20
How to Be Useful（ISBN=9780618713509）
¥103.80
幸福另售 Happiness Sold Separately
作者简介： LOLLY WINSTON is the New York Times bestselling author of Good Grief Her work has appeared in Redbook, Glamour, Lifetime, Family Circle, The Sun, and many other publications.She lives in Northern California. This is her second novel.
¥78.40
经理人的六西格玛/Six Sigma for Managers
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Courageous Training Bold Actions for Business Results 勇气培训:大
¥288.00
YOUR 1ST YEAR IN REAL ESTATE 2(ISBN=9780307453723)
¥86.50
流速Velocity: Combining Lean, Six Sigma and the Theory of Cons
¥133.20
全球谈判：如何在跨文化的国际谈判中达成协议，解决纠纷，并作出决定 Negotiating Globally
¥372.20
你要做的最重要的6个决定：针对十几岁少年 The 6 Most Important Decisions You'll E
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Chinese Business Etiquette（ISBN=9780446673877）
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标准普尔指南（2009版）Standard & Poor's 500 Guide 2009 Edition
¥332.60
通用电气成功的奥秘THE SECRET TO GE‘S SUCCESS
¥251.90
Social Media Marketing: The Next Generation Of Business Enga
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NUMBER, THE(ISBN=9780812966251) 英文原版
¥48.70
HOW REMARKABLE WOMEN LEAD(ISBN=9780307461698)
¥107.10
The Adweek Copywriting Handbook: The Ultimate Guide To Writi
¥131.10
Creating a Business Plan(ISBN=9781422118856)
¥43.00
成功的诱惑SEDUCED BY SUCCESS:HOW THE BEST COMPANI
作者简介： Robert J. Herbold was hired by Bill Gates to be Chief Operating Officer of Microsoft Corporation. During his seven years as COO, from 1994 to 2001, Microsoft experienced a fourfold increase in revenue and a sevenfold increase in profits. Prior to Microsoft, Herbold spent 26 years at The Procter & Gamble Company, the last five years as Senior Vice President of Marketing. Herbold is now the Managing Director of Herbold Group, LLC. He is also a Senior Executive in Residence at INSEAD in Singapore, a member of President Bush's Council of Advisors on Science and Technology, and a director serving on several corporate boards.
¥128.50
ANGEL INSIDE, THE(ISBN=9780307719539) 英文原版
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Managing Customer Relationships, Second Edition: A Strategic
MANAGING CUSTOMER RELATIONSHIPS A Strategic Framework Praise for the first edition: "Peppers and Rogers do a beautiful job of integrating actionableframeworks, the thinking of other leaders in the field, and bestpractices from leading-edge companies. "—Dr. Hugh J. Watson, C. Herman and Mary Virginia Terry Chair ofBusiness Administration, Terry College of Business, University ofGeorgia "Peppers and Rogers have been the vanguard for the developingfield of customer relationship management, and in this book, theybring their wealth of experience and knowledge into academic focus.This text successfully centers the development of the field and itstheories and methodologies squarely within the broader context ofenterprise competitive theory. It is a must-have for educators ofcustomer relationship management and anyone who considerscustomer-centric marketing the cornerstone of sound corporatestrategy." —Dr. Charlotte Mason, Department Head, Director, and Professor,Department of Marketing and Distribu
¥579.80
What the Dog Saw狗眼看世界 （9780316084659）
¥48.40
一分钟企业家THE ONE MINUTE ENTREPRENEUR The Se...
¥112.50
AUTOMATIC MILLIONAIRE, THE(ISBN=9780767923828) 英文原版
Despite its sensational title, David Bach's The AutomaticMillionaire: A Powerful One-Step Plan to Live and Finish Rich isnot a get-rich-quick guide. Rather, the book is a straightforwardmarch through common-sense personal financial planning thatsuggests readers "automate" their contributions to retirement andinvestment vehicles. Bach, in fact, calls his model the "tortoiseapproach" to becoming wealthy by retirement age. In the early part of the book Bach builds on ideas he establishedin Smart Women Finish Rich and other bestselling titles. His coreprinciple is that, to succeed, you must "Pay Yourself First." Inother words, he suggests using pre-tax retirement accounts (e.g.401(k)s or IRAs) to set aside a fixed, monthly sum of money beforeconsidering what is left for living expenses. The "automatic" partof the title comes from Bach's emphasis on using automated payrolldeductions to avoid the temptation of using the money to paytoday's bills. Bach insists that "regardless of the size of your
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¥223.50
销售ROI：善用投资报酬率提高销售获利和顾客忠诚度 SELLINGHROUGH THE 360 SALES CIRCLE
¥107.40
韦尔奇演讲：世界最杰出的商业领袖的智慧与至理名言Jack Welch Speaks : Wit and Wisdom f
作者简介： Janet Lowe is the author of the bestselling Warren Buffett Speaks and Bill Gates Speaks. Her articles have appeared in such publications as Newsweek, the Christian Science Monitor, the Los Angeles Times, and the San Francisco Chronicle.
¥148.70
初生牛犊不怕虎：无资本创业的秘密NO CASH, NO FEAR: ENTREPRENEURIAL SECRETS TO
¥153.50
SERVANT LEADER, THE(ISBN=9781400054732)
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两分钟训练：从橄榄球赛制中感悟到如何使你的团队在运营中取胜The Two Minute Drill : Lessons
¥208.60
WHEN GENIUS FAILED(ISBN=9780375758256)
¥69.00
¥180.90
ON THE FLY GUIDE TO BUILDING(ISBN=9781578569656) 英文原版
¥30.30
萨般斯-奥克斯非赢利指南SARBANES-OXLEY FOR NONPROFITS: A GUIDE TO BUILDI
作者简介： PEGGY M. JACKSON, DPA, CPCU, is a consultant and nationally recognized lecturer in risk management, business continuity planning, and Sarbanes-Oxley compliance for nonprofits. Dr. Jackson has coauthored five books on risk management in nonprofit organizations: Managing Risk in Nonprofit Organizations (Wiley); Mission Accomplished: A Practical Guide to Risk Management for Nonprofits; Mission Accomplished: The Workbook; No Surprises: Harmonizing Risk & Reward in Volunteer Management; and Risk Management for School Principals: A Workbook. She is a partner with Fogarty, Jackson & Associates and a principal with Adjunct LLC in San Francisco, California.
¥357.60
Good Boss, Bad Boss（ISBN=9780446558877）
¥89.70
作者简介：Kerry Pechter is the senior editor of Annuity Market News. As a reporter who writes about annuities and the annuity industry full-time and as a former marketing writer who specialized in annuities at The Vanguard Group, he brings both an outsider’s and an insider’s perspective to the writing of this book. A financial journalist for many years, Kerry has written for the New York Times, the Wall Street Journal, the Los Angeles Times, and many other national and regional publications. His previous books include two career guides, A Big Splash in a Small Pond: How to Get a Job in a Small Company (Fireside) and An Engineer’s Guide to Lifelong Employability (IEEE). He is a graduate of Kenyon College.
¥163.70
BRANDWASHED (EXP)(ISBN=9780307956323)
¥82.00
The Subprime Solution, How Today's Global Financial Crisis H
¥104.90
公平放贷：信贷风险管理Fair Lending Compliance : Intelligence and Implic
¥484.00
The Nature of Technology: What It Is and How It Evolves 技术的本
"Brian Arthur's brilliantly original analysis of how technology develops and evolves reminds me of Euclid's Geometry -- it's clear, simple and seemingly self-evident now that a master has spent years working it out. The Nature of Technology is a seminal work, thrilling to read and rich in implications for business as well as engineering and the social sciences." -- Richard Rhodes, Winner of a Pulitzer Prize in Nonfiction for The Making of the Atomic Bomb^"The Nature of Technology is the most important book on technology and the economy since Schumpeter. In clear, lucid prose and with fascinating examples, Arthur describes how technology 'creates itself' in an evolutionary process that has taken our world from stone tools to iPods. A work of deep and lasting importance that deserves to be widely read -- you will not think about technology the same way again." -- Eric D. Beinhocker, author of The Origin of Wealth^"The refreshing clarity that Brian Arthur brings to the most overwhelming force in the universe wil
¥138.30
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